video marketing: Online Video - Make Your Investment Count - 01/14/10 03:12 AM
If it hasn’t already happened, it won’t be long before everyone is sick of hearing about how great online video is. For the record, as co-founder of a video production company, I think the stampede to capture, edit and share video content is fantastic.
 
 
That statement however, comes with a very large caveat.  Whether you are a brand new or long established business, if you are looking to put video content online, proceed with caution.
 
Video’s proliferation on the web has had a notable side effect:  More bad video...everywhere you look.  What can you do to ensure that … (3 comments)

video marketing: RE Video Gaining Momentum Nationally - 04/27/07 01:30 AM
More brokers and agents each day are embracing video as a marketing tool for their property listings.  While many have been slow to adopt this technology, the ice has been broken and many agents are reaping the benefits.  Aimee Fitzpatrick made it the topic of her latest cover feature in Newsday's Real Estate Section. Here are a few comments about video by real estate agents in the article:
"It makes a house come alive for prospective buyers. It eliminates wasted walk-throughs, and hopefully will shorten the time a house is on the market. In today's market there's an abundance of inventory … (11 comments)

 
Eric Carlsen (The Scene Lab)

Eric Carlsen

New York, NY

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The Scene Lab

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An ongoing of discussion of video ideas and innovations that can contribute to effectively marketing properties, communities and RE professionals.


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