orange county business directory: How To Become The Hunted Instead Of The Hunter in Advertising - 05/03/10 05:41 AM
Orange County Advertiser Blog welcomes guest blogger Greg Reed - Globalbizz
The Diamond Emporium is one of the largest jewelry chains in my area. They got to be that way in the very competitive jewelry business because of how they built their business. While most retail outlets lead with 'price style' advertising (you know the type - Diamond ring was $1995now just $995), the Diamond Emporium advertised FREE diamond grading classes at their outlets.
Now instead of advertising specials for Valentine's Day, they didn't advertise at all.People could attend a showroom and be taught how to select a diamond, grade it … (1 comments)

orange county business directory: 5 Steps to Determine if a Product is Green - 04/28/10 05:22 AM
We all know how important it is care for our environment and there is a big push to purchase products that are "green". But do you know how to determine if a product meets the green guidelines? Take a look at these qualifiers at

orange county business directory: 10 Ways To Go Green at Home and Around OC - 04/22/10 03:16 AM
"I am the Lorax. I speak for the trees. I speak for the trees for the trees have no tongues." - Dr. Seuss (The Lorax)
Small changes make for big results.  In honor of Earth Day, start making your changes today!
At home:
1.Make your own window wash: Mix 3 tablespoons vinegar with 2 cups of water. Spray right on your windows and wipe away.  For windows that have been tinted, this is a must as cleaners with ammonia can harm the tinting.  2.Wash laundry in cold water instead of hot. This also keeps your clothes in top shape for longer.3.Lower … (0 comments)


Melinda Stone

San Clemente, CA

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Welcome Express, Inc.

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