training: 10 Tips to Inspire Your Audience to Action in Social Media
- 02/27/11 02:21 AM
Success in social media is defined based upon specific goals and objectives. Most agree that Random Acts of Social Media (RASMs) and Random Acts of Marketing (RAMs) are not going to get you to the ROI hall of fame in 2011! Most also agree that social media should be executed under the umbrella of a plan with a focus on integrating into the DNA of your business in support of broader goals and objectives. So, for the sake of this post let’s assume we have a plan, we have goals and we have objectives. One might think, “great, we’re done … (6 comments)
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