success: USDA Success Story - Borrower Who Doesn't Qualify For FHA Home Loans Obtains USDA Home Loan - 08/25/09 01:24 PM
USDA Home Loan Success Stories An Arizona First Time Home Buyer with high debt to income ratios obtains an Arizona Rural Development USDA Home Loan.  Truly a wonderful ending to this one.
Kathy is a single mom working hard to find a great home where she could raise her two girls.  She had been working with a loan officer who offered an FHA Mortgage Loan pre-approval.  But the loan officer made one critical mistake and did not correctly calculate her income.  So instead of qualifying for the home, she was about to lose it. He told her she was turned down … (0 comments)

success: How My Realtor's Newsletter Is Making Money For Her Competition - 09/28/07 11:31 AM
So I bought my house in December 2006 and used a Realtor I had casually met who gave me the address. 
Being a mortgage guy and someone who is really into database marketing and lead generation, I asked the obvious question..
"Did you know that roughly 17-34% of all the people in your database will do a real estate transaction within the next 12 months?  That means that if you have 100 people in your database and can retain even 50% you will get 8-16 transactions...just by staying in touch!"
"Oh yes, I'm quite aware of that" 
I followed up with "What are you doing … (5 comments)

success: How One Phone Call Made A Realtor An Extra $6,150 - 09/27/07 03:22 AM
Here's a real story, and it happens in every market, every day.
The builder's site Realtor gets a call from the builder's mortgage company that goes something like this..
"Alan, That buyer of yours that was going to close in two weeks; not gonna happen.  Looks like the credit score dropped below 575 and with all the changes in the industry...sorry!  Better luck next time."
Being a Commissioned Sales Person, he calls a ton of local lenders who say "not gonna happen".  Finally, he was referred to us as the guys that help boost credit scores during the loan process and made that call.   
The Secret Most Agents Don't Know … (3 comments)

success: How To Buy Brain Cells.. And Get Your Marketing There At The Right Time - 09/17/07 04:51 PM
Are you aware of the research available through the National Association of Realtors that can help you with your marketing efforts?
Marketing research by Ries & Trout suggest that everyone has two slot in their mind for your business.  People have two slots for cola, for pizza, for toothpaste, for dentists, and even for Realtors.  If you were to go into a restaurant and the waiter asked you "what would you like to drink?" you might say "diet coke".  If the waiter said "we don't have diet coke", you might say "diet pepsi", if the waiter said "we don't have diet pepsi" you … (5 comments)

Paul Dunn, former orginator

Paul Dunn

former orginator

Tucson, AZ

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