condo: A Georgetown, Washington, DC Condo Transformed - 05/19/11 06:32 AM
Last week we staged a fabulous one bedroom condo in a prime Georgetown location, right across the street from Rose Park.  This unit has a really wonderful open floor plan with a full kitchen and eat-in area, but what we really loved was the living room with the transom lights and access to the beautiful communal courtyard.
Before we could stage, however, we needed to do some painting.  The previous owner had painted the walls for how they lived there, but it was what I call "style specific" and would probably not appeal to the general buying public.  After some careful research, … (10 comments)

condo: When the Renters Have Moved Out - 03/02/11 12:35 AM
Over the past 3 years I've done quite a few consultations and proposals for home owners who rent their properties but have decided to sell them rather than continue renting.  The situation is usually that the renters have moved out already, or are getting ready to move out, but sometimes they're still there when the house or condo goes on the market.  This last scenario can create some difficulty in selling the house.  Renters have no vested interest in getting the property sold, and they're probably not amenable to having people come through the view the house.  Not only do they … (7 comments)

condo: 70%-90% of Buyers Really Don't "See" Your Vacant - 07/01/08 12:51 AM
I was recently talking with a Realtor about various staging options for her clients, when she asked, "Is it really important to stage vacant houses? I mean, there's nothing in the house to be cleaned up or put away.  I would think a big empty room would be ideal."  
Her question is not an uncommon one.  However, we all know that it's very difficult to sell a vacant home for a variety of reasons, the least of which is that a big empty room lacks warmth.  But what is more important is that only a small percentage of the population can … (8 comments)

Monica Murphy, ASP, IAHSP, RESA (Preferred Staging, LLC)

Monica Murphy


Potomac Falls, VA

More about me…

Preferred Staging, LLC

Address: Potomac Falls, VA, 20165

Office: (703) 851-2690

Mobile: (703) 851-2690

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