occupied homes: Look What A Small Investment Can Do! - 03/19/10 01:31 AM
Look what a small investment can do!A few weeks ago I did a 2 hour walk through consultation for a home owner that has lived in the house for 45 years.  The house has been very well maintained, but as we see all the time with older clients who are downsizing, updating hasn't been a priority over the past few years.  The house does have a lovely remodeled kitchen, but some other rooms needed attention.  The best example was the wood paneling in the basement. The dark paneling absorbed all the light in the room, making it feel like a cold, dark cave - and … (13 comments)

occupied homes: Don't Pack Away the Personality and Charm! - 01/23/10 11:55 AM
I was on a consultation earlier this week for a Realtor who hires me for every house she lists. I really like this Realtor, and she always seems to have the nicest clients - mostly young families that are moving up to a larger house.  Such was the case with this consultation.
I met with the wife, who is currently a stay at home mom.  If I didn't know any better, I would never have known that there were 2 boys under the age of 3 in the house.  The house itself was spotless and completely decluttered. (And the boys were very … (7 comments)

occupied homes: Going GREEN - The Natural Way and the Faux Way - 01/03/10 03:54 AM
I just read an HGTV article about going green the natural way... so to speak.  No, its not about using chemical free cleaners or HEPA filters, but rather the natural air cleaning qualities of house plants.  Yes, house plants.
I grew up with lots of house plants, and have always had plants wherever I lived.  I guess I inherited my green thumb from my father, who grew up on a self-sustaining farm and even now, in his early 80's, is still an avid gardener.  And one of the first things you learn in science class about plants is that they absorb carbon … (5 comments)

occupied homes: Minimal Costs for Maximum Results - 11/14/09 10:58 PM
Let's get right to the numbers:  
The national average cost to stage a house is approximately 1% of the asking price of the house.  
This is true on some levels, but not for every house.  First, this sort of number really only applies to vacant houses, where furniture and accessories have to be rented.  Second, I've staged many a million dollar house and the cost was no where near $10,000.  On the other hand, I've staged mid-priced vacants where this formula comes close to being on target - it all depends on what the homeowner and Realtor want.
I'm … (2 comments)

occupied homes: "I've never used a stager before..." Part 1 - 07/10/09 04:12 PM
Of all the phone calls and inquiries I receive, one of the most common comments I hear is, "I've never used a stager before... so I'm really not sure how all of this works".
Actually, the process is quite simple.  Generally, you tell us what you need and want and we take care of the rest.  Well, maybe it's not that simple, but that's not too far from the truth, and it really is quite painless.
Each staging company has their own menu of services and fees, so make sure the company can do whatever it is you want.  Preferred Staging … (2 comments)

occupied homes: A Magic Garden in the Bath - 07/08/09 10:24 AM
A couple of weeks ago we completed staging a beautiful contemporary single-family home in Reston, Virginia. The house is beautiful and the furnishings are quite nice, but there were a few pieces missing here and there, and the overall presentation lacked that oh-so-important "wow" factor (or "umph", as I like to sometimes say), especially since you enter almost directly into the living room. 
  
As is the case with virtually all occupied stagings, all the pieces are in the house, but they're just not in the right room or in the right place.  In the master bedroom, for example, the bed was … (0 comments)

occupied homes: A Magic Garden in the Bathroom - 07/08/09 10:13 AM
A couple of weeks ago we completed staging a beautiful contemporary single-family home in Reston, Virginia. The house is beautiful and the furnishings are quite nice, but there were a few pieces missing here and there, and the overall presentation lacked that oh-so-important "wow" factor (or "umph", as I like to sometimes say), especially since you enter almost directly into the living room. 
  
As is the case with virtually all occupied stagings, all the pieces are in the house, but they're just not in the right room or in the right place.  In the master bedroom, for example, the bed was … (12 comments)

occupied homes: "I've never used a stager before..." Part 1 - 11/14/08 04:40 AM
Of all the phone calls and inquiries I receive, one of the most common comments I hear is, "I've never used a stager before... so I'm really not sure how all of this works".
Actually, the process is quite simple.  Generally, you tell us what you need and want and we take care of the rest.  Well, maybe it's not that simple, but that's not too far from the truth, and it really is quite painless.
Each staging company has their own menu of services and fees, so make sure the company can do whatever it is you want.  Preferred Staging … (0 comments)

 
Monica Murphy, ASP, IAHSP, RESA (Preferred Staging, LLC)

Monica Murphy

ASP, IAHSP, RESA

Potomac Falls, VA

More about me…

Preferred Staging, LLC

Address: Potomac Falls, VA, 20165

Office: (703) 851-2690

Mobile: (703) 851-2690



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