marketing: Do you know what sells a home in any market?
- 03/12/08 12:42 PM
Two things sell a home in any condition, need, and market. Do you have strategies for these two things? Do you have accountability systems for them? What are those things? Price and exposure. Most brokerages say show your marketing skills, play to your personality and your BIG corporate image. Price is a CMA or what the seller wants. This is not nearly as effective as a seven step pricing system. Marketing that is effective on a personal and proactive level. Selling the home is your number 1 goal. Getting other buyers and sellers is nice too. Find a broker who trains … (2 comments)
Two things sell a home in any condition, need, and market. Do you have strategies for these two things? Do you have accountability systems for them? What are those things? Price and exposure. Most brokerages say show your marketing skills, play to your personality and your BIG corporate image. Price is a CMA or what the seller wants. This is not nearly as effective as a seven step pricing system. Marketing that is effective on a personal and proactive level. Selling the home is your number 1 goal. Getting other buyers and sellers is nice too.
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