Tim here, again. How've you been? Heads up - this Wednesday, September 28th is National Good Neighbor Day.
Let’s ponder for a second: what does it mean to be a “Good Neighbor?” One commendable trait involves vigilantly partaking in Neighborhood Watches.
Neighborhood Watch: a neighborhood surveillance program or group in which residents keep watch over one another’s houses, patrol the streets, etc., in an attempt to prevent crime.
Just like responsible Neighborhood Watches between neighbors looking out for one another, it’s your responsibility to watch out for your homeowners – with the help of Seller’s Corner. Seller’s … (3 comments)
It's #FortuneCookieDay. Perfect chance to send "digital fortunes" (i.e.- neighborhood home values) to your database of homeowners. Prove your worth, warmth and WISDOM - and they'll list with you. Simple as that. It all begins with Seller's Corner: [http://www.propertyminder.com/sellerscorner] Get a LIVE look at it today: [http://www.propertyminder.com/live-demo] Cheers to limitless fortune this week - and beyond, Tim 408.213.4668 tim@propertyminder.com
"The role that your Web site plays in your marketing strategy is to augment, amplify, and automate conversations about real estate." -SCOTT SCHANG
- Are you wondering why you are not ranking higher on Google or Bing like your competitors?
- Is your target audience not aware of you and your brand as much as you would like them to be? - Is your website not doing its job of enticing people to start conversations with you? - Do you find yourself feeling unsatisfied when you check how many website visitors you have per month? - Or are you thinking about getting … (4 comments)
sellers corner: Your Listings Are On Their Way.
- 07/19/16 06:45 AM
Hey ActiveRainers, How've you been? Tim here, again, with a quick Script Of The Day. Similar to recent ones, this email marketing greeting is only really relevant for agents actively working with sellers. If you're one of the many agents struggling with what some dub as "thinventory" - Seller's Corner is THE listing-generator you should turn to this summer, and beyond. Agents we work with have sparked results within minutes of using it. That said - with us, you can virtually guarantee listings are on their way. Let's make the following seller greeting a regular thing for you to be sending out... Dear _______,
As we approach the finish line, there is so much to celebrate. … (0 comments)
Hey there, Tim here. Just touching base with another Tip Of The Week. How've you been? Truth be told - this week's tip (see the handy email below) is only relevant to agents actually working with sellers, now or in the future. If you're at a loss of people to send this to, keep in mind that Seller's Corner is the starting point to generate the listings you deserve. Let me know when you'd like a one-on-one demo.
*Subject Line: The best offer on your home. Dear_____ Buyers can be pretty picky. Taking care of a few things before your home staging will ensure that we maximize the offer(s) on your home. Below is a … (6 comments)
First off, who doesn't like FREE stuff? - AgentViewApp.com: free mobile app JUST for agents.- SPW4U.com: free Single Property Websites for all of your listings.
WEEK 3: Change things up. Start a small raffle. Something easy-on-the-wallet. Send out a survey email blast tailored to 2 distinct groups (Your Buyers and Your Sellers). Offer a $5 Starbucks gift card to the first 2 responders from each category. (FYI - you can actually buy and send cards online.) Survey for Your Buyers: "Hey there! ___, here. How have you been? Things are great on this end. If you have a few seconds, can you answer 2 quick questions? I'm giving the first 2 responders a $5 Starbucks gift card, … (2 comments)
Hey there, ActiveRainers, Ready to host your Open House(s) this weekend? Remember to take a couple of minutes and scan your Plan Of Action, if you haven't already. *Do not forget to place a sign-up sheet at the entrance.* Ask people to provide their name(s), email address(es), home address(es) and phone number(s). (You'll be glad you did. Think about following up on multiple levels.) Here's a sneek peek at the next Tip Of The Week: "Your Open House Follow-Up Script (Part I)" (To be used the following Monday, or 1 - 2 days after, your Open House)
Before you reach out to anyone, enter ALL of the contacts from your Open House sign-up sheet into your CRM – … (2 comments)
Look at your hand. You’ll see it has 6 parts to it; your index finger, your thumb, your ring finger, your pinky, your (sometimes notorious) middle finger, and, of course, your palm.
So, what’s the “Real Estate High-Five?” 5 at-your-fingertips marketing elements that ensure you have folks in the palm of your hand when it matters most: when they're ready to buy, sell and refer. Let's take this, digit-by-digit.
1) Index (Contacts). The average person knows 2 agents. Stay #1 with your CRM (your personal index). Blast mass or one-on-one emails (holidays, open house follow ups, extra listing … (2 comments)
What's wrong with my website? Why isn't it being found?
"The role that your Website plays in your marketing strategy is to augment, amplify, and automate conversations about real estate." -SCOTT SCHANG
Guest blogger John Taylor breaks down the nitty gritty for us in this exclusive guest blog post.
- Are you wondering why you are not ranking higher on Google or Bing like your competitors?
- Is your target audience not aware of you and your brand as much as you would like them to be? - Is your website not doing its job of enticing people … (2 comments)
sellers corner: Seller's Corner Webinar Tomorrow: The 5 steps you need to take
- 03/09/16 06:50 AM
5 steps to take in these next few days before spring: 1. Make sure your business card has your website's domain name on it. 2. Have at least 2 meaningful conversations (in person or over email) per week and hand over your card. Use these words: "I would love to provide you with free, up-to-date, consistent neighborhood home values.” 3. Ask for their email address and home address. 4. Learn how to use Seller's Corner 5. AND do these 3 things on your website to gain spring and summer listings. Solve problems. Be of value. Meet their needs. Gain new clients and referrals.
Seller's Corner and Client Tracking LIVE WEBINAR Register here Tomorrow, Thursday, March 10th 3:00 pm (PST) / 5:00 pm (CST) / 6:00 pm (EST) … (0 comments)
sellers corner: 27 days to get noticed by clients & leads for the springtime rush
- 02/26/16 05:54 AM
February is almost over. (Time flies, eh?) Now is the time you should be getting noticed for the March and April Real Estate Rush The real estate springtime rush is almost here- which means you need make sure your pipeline is fully nourished for spring. The average person knows 3 real estate agents. You have 27 days before the 1st day of spring to eliminate the other 2 real estate agents that are going after the same business you are going for this spring. This means you have about 1 month from today to let your past clients and leads know that you are their agent. … (0 comments)
sellers corner: Phone Script for Seller Lead Outreach
- 02/24/16 06:12 AM
More of a Listing Agent? Jump on the next Seller's Corner webinar to secure another (or more) as we head into summer! The following is an example of a personally-drafted phone script for an actual PropertyMinder client.
*Keep in mind... Having in-hand conversation-starters and content to smoothly navigate through phone calls can undoubtedly lessen your anxiety and improve the quality of your relationships.
However, the trick is to not come off as "scripted" in your tone and delivery. Be professionally casual and honest. Ad libbing is a nice touch, too! Need someone to "rehearse" with? We're all ears.*
Agent: Hey there, ____. This is ____ from … (10 comments)
Piggybacking on February’s Week-by-Week plan, here’s a practical layout of what you should be focusing on as we head into March.
Remember to use your intuition. Mix and match the order of the weeks, including the tasks and their durations, based on your own priorities and personal aspirations. If you need additional guidance or suggestions, just let us know. We're here for you virtually around the clock. Week 1: (1 hour). Start the month off strong by jumping on a free webinar for a quick refersher course on a variety of essential marketing areas. If this week’s MLS Searches and/or Advanced Website … (0 comments)
"Heart-y" as in wholesome, effective, full of warm energy and, well, heart. Convert leads into lasting relationships and reliable sources of new referrals for your business.
CRM: Winning Over Hearts & Minds
You deserve the best of both marketing worlds. Namely: cutting-edge, easy-to-use technology, and fresh originality that sets you apart from the rest.
You need more than a solid CRM marketing tool. You need the best outreach practices. Some ideas include, but are not limited to: A) enticing, grabbing and keeping the focus on you, B) engaging in practices that distinguish you from the "have-nots" in real estate, C) giving folks the opportunity to like you, and remembering that it's not … (0 comments)
Your efforts to convert hot seller leads into clients, lasting relationships and reliable sources of new referrals, should be unrelenting, multi-faceted and vigilant.
Why not ensure you’re covered on each “marketing front” to grab every listing and referral opportunity wherever, and however, they arise?
1) Technology: uncomplicated and effective. Working in tandem with Seller’s Corner, your CRM will maximize your ability to identify promising prospects and successfully secure more listings & referrals, this year and next. a) First off, it’s always a good idea to keep emails memorable and keep the spotlight on you as much as humanly possible to make lasting … (2 comments)
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