marketing: Talent Alone Won't Get The Job Done
- 11/30/11 03:00 AM
Over the years as a co-worker, manager, and owner, I've learned that in sales, talent alone won't get the job done. In the majority of cases, the only difference between a true star performer & person just hanging on is merely the mastering and perfecting of a few fundamentals. Now here comes the pill those of us with ADD would rather not have to swallow: this doesn't happen by chance--it takes discipline. To reach our goals in today's market, we must have the intense desire to improve daily. This often requires our continuous focus on developing a few key skills that are most essential to our success. www.guildmortgage.net/philross
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marketing: Consult, Don't Sell
- 11/29/11 02:58 AM
Could the old saying, "people love to buy, but hate to be sold", really be so true? I think so. Right or wrong, our culture has conditioned us to equate selling with gamesmanship. Thus, when buying situations arise, most try to avoid any living, breathing being with a name tag...atleast until we've had the chance to do a little research of our own. That's why low touch items as QR codes can become so hot, so fast. When we do deal with a real person,we prefer to buy from someone we consider a friend. That's sounds good and all, but we'll all starve if I we had to rely only … (2 comments)
marketing: It's Still Here! Close More with the Homebuyer Tax Credit
- 11/24/11 06:26 AM
Today's post highlights a grossly under-utilized homebuyer tax credit that can give first-time buyers more purchasing power, and put thousands of $$$ back into their pockets --ever year for the life of their loan!
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marketing: Be Adventurous
- 11/23/11 03:02 AM
Hesitancy and fear of failure often dominate our thinking. Whether we are willing to admit or not, ss Tom Ferry would say, we can become "addicted to other peoples opinions." In doing so, we can miss out on some great opportunities. Sometimes we need to approach our business the way a 5 year old approaches life, and simply incorporate a little adventure Failure to act on a great idea is often the biggest failure of all.
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marketing: From Muddy Boots to Champion
- 11/22/11 04:09 AM
As painful as it sometimes can be, failure is often our greatest teacher. While driving to an appointment the other day, I was listening to sports radio. The topic of discussion was Mike Krzyzewski (Coach K), one of the winningest coach in college basketball history. When asked the secret to his success after a recent awards banquet, Coach K went back to his military days at West Point. He told of a story of his first few days in school as a young private that went something like this : When addressed by a superior officer, there were only 3 responses that were acceptable: … (0 comments)
marketing: Master of The Process
- 11/18/11 03:08 AM
Often we place so much emphasis on distant goals, that poor attention is given to what it takes to get there: the day-to-day particulars of how you conduct your business. Become a master of the process. Decide your most important actions (whether big or small) that will steadily build your business, and systematically make those actions a part of what you do daily. Personally, timeblocks and checklist work best for me in insuring that I'm fitting in the right activities during the day. In short, focus on doing the right actions (over and over again) rather than the final score, and your business will be on … (0 comments)
marketing: Little Things Lead To BIG things
- 11/17/11 03:15 AM
Leaders and top producers regularly get more done in 2 hours than most get done in 2 days. Why? Whether they perform as an individual or work with a team, they are very purposeful and well organized. As legendary basketball coach John Wooden put it, "there are no big things, just an accumalation of many little things". It's up to us to identify the key little things to focus on, and determine how much time and attention to give them. Your first minutes working on an important task or project can determine your ultimate success. … (4 comments)
marketing: RE Expert vs Buyer Confidant: Don't Belittle Your Client
- 05/04/11 04:00 AM
Here's a link to a short video blog by the guys at "Think Big, Work Small", discussing the common mistake we RE professionals make in trying to always come across as the expert to our clients...enjoy: http://realestatemarbles.com/blog/videos/dont-belittle-your-prospects-with-your-great-knowledge/
Over the years as a co-worker, manager, and owner, I've learned that in sales, talent alone won't get the job done.
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