real estate photography: Real Estate Photography - Twilight photography during the holidays...
- 12/21/13 07:45 AM
This is my latest installment of “Sights Of The Season” – even if it is a bit of a cheat….It was just the other day that I got a call from a client requesting twilight photographs of a listed home. This is the first time I’ve worked with twilight photography on a home that was decorated for the holidays. But, I agree with the the saying ”When you’ve got it, flaunt it!” Certainly this house has “got it”. It was tastefully decorated in a way that appeals to almost anyone. They didn’t go over the top, but they didn’t do too little. (20 comments)
real estate photography: Before & After - Post-Processing in Real Estate Photography...
- 11/07/13 04:58 PM
Very often I run into real estate agents who just can't wrap their heads around why good photography has to "cost so much". After all, you just show up and take a bunch of pictures, download them, throw them into email or dropbox and you are done! Zip, dang, do! I wont go into the weeds about the expenses incurred by going to a site. That's a different topic. However, as in most things, its more complicated than you think until you take a close look. A lot more goes on after the shoot than most agents and brokers imagine. (10 comments)
real estate photography: THe view from the front porch.....
- 10/04/13 06:10 PM
Porches can help sell homes. This year I had several homes with impressive porches to photograph. I see a lot of agents attempting to photograph porches and they almost always try to capture the porch from the street level as part of the money shot of the house, with perhaps a close-up closer to the front door. And that's great as far as it goes. And its very important to photograph that porch so that buyers can see the full potential of this amenity. However, beyond the porch itself, is the view from the porch. If the view is a good (7 comments)
real estate photography: Real Estate Photography - the importance of neighborhood character...
- 09/30/13 05:26 PM
Today's home buyers are very thirsty for information. Above all else, they want photos. Photos, photos and more photos. But they don't just want photos of the home in question, they want more. They want to learn about the neighborhood. Neighborhoods can make or break a deal and if a neighborhood has a unique character that can be brought to life with photography, then so much the better. The above photo is of the Whitestone Bridge. For those who are not acquainted with the geography of New York City, two bridges span the east river connectng the boroughs of the (4 comments)
real estate photography: Let older homes be older homes...
- 09/19/13 06:11 PM
Last week I had the privilege of photographing a charming home in lower Dutchess County. The home was approximately 200 years old and had a charm all its own. The photo above is of one of the bedrooms. I picked it for this blog because it shows the wide plank floors in all their glory, the non-standard windows behind the bed and the old-fashioned wall paper that looks so in place in this setting. The furnishings finish off the look. In other words the room is charming and there is no attempt made to "hide" the age of the home or (14 comments)
real estate photography: Fotos On The Fly: Making A Grand Entrance - Part 1
- 09/04/13 06:56 PM
Some homes have amazing entry areas while others have spectacular architectural features in spite of a rather uninspiring entry. This is a case of "when you've got it, flaunt it!" An impressive entry should always be photographed with care. As a general rule, I take a large formal entry from several angles because sometimes I find that something I didn't think would work so well surprises me into being a winning shot. In the photo above, the best shot was taken from the second floor. Although the photos I took of the entry from the ground floor were fine, the photo (3 comments)
real estate photography: Real Estate Photography - Photographing Condos & Coop Common Areas...
- 08/30/13 06:53 PM
When buyers look at a condo or cooperative complex, they are buying more than the unit, they are buying the lifestyle. How the common areas are presented online and in brochures can really have an impact on overall interest. Naturally, if your buyer craves a sleek modern look, the ornate detail of an Art Nouveau is going to attract them. But on the other hand it may win over a buyer who loves pre-war architecture and moldings. Buyers do tend to purchase a house or condo that feels "right" for them. Certainly something like the entry, even though it is (4 comments)
real estate photography: Can two photos of the same subject be entirely different? Yes they can!
- 08/22/13 10:04 AM
Recently I was working on a project that had me taking quite a few photos of the same or similar subjects. In one case, I was trying to capture the Sleepy Hollow Lighthouse with the old Tappan Zee Bridge in the background. The photo above was the second attempt at the same subject and below is the initial attempt. The photos could not be more different. Now, I wanted to emphasize the differences with respect to light and color. I do realize that the angle, scope and distance from the subject was significantly different. This had not been my original (14 comments)