Realtor.com® Blog

Sellers are elusive, and finding them before they’ve signed on with another agent can seem impossible. But as FSBOs and Expireds become less and less common, and just 12% of sellers use their previous agent* to buy or sell a second time around, it’s important to get in contact with new listing op...

Ghosting is when someone stops responding to your communications without explaining why. And while it’s usually used within the context of dating, it’s also becoming a tried-and-true tactic in sales and lead conversion settings.While it’s true that your leads don’t really owe you anything, it’s a...

You’ve sent the follow-up texts and the nurture emails, you’ve beat around the bush as much as possible. At some point, you have to know if a lead is worth pursuing any further… so, what’s your go-to script for sealing the deal?If you don’t have a strong closing line, don’t fret! Review four poss...