MLS API is a way to display property listings online. Like other IDX technologies, MLS API allows you to connect to your MLS, build a property search that updates with new listings, and generate leads. But MLS API has an advantage—increased performance and fewer hosting demands.A strong online pr...
A beginners guide for real estate bloggingA blog can help your real estate site reach new levels. But to maximize its potential you need a strong foundation.That foundation should consist of a consistent routine and good habits.To get you off on the right foot, we surveyed Realtyna writers. Here’...
If you are looking for a new IDX website solution, consider Realtyna for your one-stop-shop. Own your website and pay our unique one-time fees. Now, with a special Cyber Monday discount. And Tuesday- back to regular posts!  
Google Analytics is a powerful tool for real estate agents. It can help you learn about your leads and how they interact with your IDX Site. Ultimately, this can help you generate more leads and convert more sales.WHAT IS GOOGLE ANALYTICS?Google Analytics is a free tool designed to help you analy...
As of November 2018, the largest MLS in the U.S. is CRMLS, which covers large areas in southern California, the central coast, and the North Bay. CRMLS has 95,000+ members, 100,000+ active listings, and if you include its data share agreements, it has a presence in more than half of California’s...
SEO is important to all of us at Active Rain. It seems to be one of the most talked about subjects. Recently, at work, I was tasked with creating a video about how our solution gives users the tools to win the SEO game, and to prove it by searching our real life clients. Now, this video was made ...
Building an IDX site can have a huge impact on your business and personal life. It’s an essential step to boost your online presence and generate leads. But what systems and technologies should you choose?In this article we will break down the main IDX technologies available on the market and com...
RESO Web API works by providing a standardized interface to MLS databases, allowing IDX applications and websites to query listings in real time and return them in a user’s search results.Still unsure of what that means? Don’t worry. We’ll unpack it piece by piece.Let’s start with the basics.What...
When choosing a domain name for an IDX real estate website, you should focus on what is memorable, searchable, available, and succinct.So you are looking for a domain name. That’s great. This is one of the most important decisions you will make during your website build. A strong domain name can ...
In every part of life, we have rules to live by. Some rules are non-negotiable while others are not necessarily required, but will benefit you if you choose to follow them. Rules for real estate lead generation are no different.Sure, you can follow your own way, and generate leads how your heart ...

Morgan Taylor

Realtyna- MLS RETS Integration software & services
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