marketing: Does your office say welcome? - 04/27/09 02:27 AM

Does your office say welcome? Every little touch is important in our business, even if it is just a nice area for your clients to wait while you finish up on the phone. I doesn't have to be extravagant, just a couple of chairs, current magazines, and even a sweet treat is appreciated.

marketing: Roses are red, Violets are blue, the realestate market is ........... (fill in the blank) - 04/13/09 06:21 AM
Let me know things are going in your real estate market by finishing the poem. I will help you buy doing it myself. Here it goes. "Roses are red, Violets are blue, the real estate market is hot if you know what to do." A poet I'm not but there is truth to the statement. knowing your market is key. How are you doing matching up your clients to the hot new properties, Repo's, and Price Reductions? Be diligent, focused and always keep your clients interest in top position. If you don't have a website get one! Over 80% of the … (2 comments)

marketing: Why should I use a realtor? - 03/24/09 05:04 AM

Why should we use a Realtor?
We know there are many reasons to use a Realtor. Sometimes we need to be reminded of the facts
•  Nationwide only 2% of homes are sold by homeowners. 98% are sold by Realtors. we need to ask our clients do they want a 2% chance of selling their home?
•  Average home sold by a homeowner is sold for 21% less than a Realtor would have sold it for. If your client is considering this, are they really saving the commission??
I hope you are haveing a great year, … (0 comments)

marketing: Do you highlight all the features of your property? - 02/26/09 06:16 AM

Do you highlight all the features of your property? This is a photo of the front of my home. I became the owner of water front property, well for a day as the winter snows melted. But this event reminded me that we need to look at our properties with a fresh look. Sometimes we miss or take for granted some special features our property has to offer a prospective client. It may be built-in cabinets in a garage, a handy 1st floor laundry with a fold-out ironing board, or even that the kitchen island has wheels on it so … (2 comments)

marketing: It's a bird, It's a plane, No It's SUPER Marketer - 02/11/09 04:30 AM
It's a bird , It's a plane, It's a SUPER-marketing in a big way. In these tough times now is not the time to pull in and hunker down, but to expand and grow. A time to use your strengths and get out there and show your marketplace why you should be there agent. When I saw this blimp fly over my office it reminded me of that fact. We need to be creative, inovative, and diligent. I strongly beleive that if we focus on customer service we will succeed 2009 and beyond. So pull out all the stops and be … (2 comments)

marketing: Do you have Buyers that tell you, "I'm going to wait" Share this! - 01/28/09 04:25 AM
Example, take a home that is priced at $100,000 and the interest rates are at 5% for a 30 year loan. The monthly payment would be $536.82.
Now let's say they wait and the housing market drops another 10%. (good) The home is now $90,000, but the interest rate go up to 6%( bad). The new monthly payments are now $540 per month.
With the volatile market that we live in, waiting isn't always the best option. Why pay more when you can start making your dream of home ownership a reality today while interest rate are historically low and homes … (2 comments)

marketing: Do You Do Doorknobs? - 12/22/08 03:08 AM

Do you do doorknobs? In this world of high tec marketing, let me suggest to you some good old fashioned low tec promoting. You may be pleasantly surprised how this simple tool can work to gain you name exposure. Before you try this it may be a good idea to contact your local city hall to see if there are any ordinances prohibiting hangers. I also use a "Just Listed" doorknob to help your sellers neighbors know your home is on the market and they can help find you a buyer. Because would you like to have a say in … (2 comments)

marketing: Free New Car with purchase. - 11/05/08 06:59 AM
My client is offering with the purchase of their home a new 2009 Toyota Corolla, or a Chevrolet Cobalt. This is a fantastic property all by itself, but in these challenging times you look at marketing ideas from all corners of the map. Below is the listing MLS # 1536185 Let me know what you think. Scott Larson Remax Tpwne Square Realty, Monroe,WI On the web at


Scott Larson, SRES (First Weber Hedeman Group ) Rainmaker large

Scott Larson


Monroe, WI

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First Weber Hedeman Group

Office: (608) 214-9844

Fax: (608) 325-5301

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Scott's view of the realestate world




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