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Information about content marketing, Search Engine Optimization, and online lead generation. I have written thousands of articles for other people who have published my words in their name.

ARCHIVED BLOG POSTS

2007 

The media has hated the mortgage industry for years. They don't care either way about banks and barely understand the difference. About two years ago a few journalists (read - not banking finance or economy professionals) started hating the mortgage industry in print and on air. Atlanta's Clark H...
08/16/2007
Clarification - we are licensed only in Georgia and Florida (we were previously licensed in all 50 states but that doesn't mean anything and it doesn't help us service our clients any better). I don't know about anyone else's programs because everyone is changing regularly including agency loans ...
08/15/2007
Unless you have no intention of getting any good financing options in the near future. First you need to understand some things: gurus tell you to title your property in your LLC to provide some added fiscal protection - gurus rarely if ever truly understand or are experts in the banking and fina...
08/14/2007
What does Ken always say? Education not legislation? Hmmmm .... "We've had a lot of really hardworking Americans, you know, sign up for loans, and the truth of the matter is they probably didn't fully understand what they were signing up for. And, therefore, I do believe it's the proper role for ...
08/09/2007
The loan holdout for 100% investor financing just announced a rate change. But let's go backwards ...In January of 2007 if you had a 620 middle credit score and could not document your income or assets I could get you 100% investment (non-owner occupied) money at about 9% blended rate on an 80/20...
08/09/2007
WARNING: Explicit truth told here.  Think it's a joke? Virtually everyone jumped on the backs of the mortgage banking world when the CNN generation started firing fatal shots. You didn't hear the screaming pleas coming from the lending world for people to PAY THEIR MORTGAGE but they were there. N...
08/08/2007
Ouch. Another big player going down? (Read the email below for what inspired THIS POST WHICH HAD NOTHING TO DO WITH NATIONAL CITY!)Here's the deal:  If loans are not originated investors don't make money. If investors don't make money they don't re-invest. If they don't re-invest there is no mone...
08/07/2007
I usually try to be informative and have a positive outlook. And, from my perspective HomeBanc closing is one of the best things that has happened to the mortgage industry in years. For year we have fought with lies and deception and illegal distribution of proceeds from HomeBanc. We all knew Hom...
08/07/2007
It should not be a delicate subject. Either it is an adjustable rate mortgage or it is a fixed rate mortgage. So what is the danger of letting your family, friends and clients remain in an adjustable rate mortgage?OneTheir rate will go up. Not down. This has a negative impact on their finances un...
08/07/2007
Two weeks ago we had 3 loan packages submitted and approved with American Broker's Conduit (ABC). We had informed our borrowers that they would be closing at the scheduled time, had sent the packages to the closer (HUD properties) and were happy in knowing we had submitted 3 more good files, were...
08/06/2007
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Ken Cook

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