real estate content: Your Social Marketing is USELESS without this… - 11/17/12 02:17 AM
 
There is a new term being thrown around business in the past few years...
It's called "CONTENT MARKETING"... 
Let's break down each word and how this pertains to your real estate business and how without CONTENT MARKETING your social media marketing efforts are practically useless...
CONTENT (n): is information and experiences that may provide value for an end-user/audience in specific contexts. Marketing (n): is the process by which companies determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It is an integrated process through which companies create … (48 comments)