The IXACT Contact Real Estate Contact Management & Marketing Blog

Real Estate Technology - IXACT Contact Real Estate CRM
Enjoy our tips and ideas on how to create a successful referrals-based business using a real estate CRM. Keeping in touch, building relationships, generating new leads, and staying organized and in control - we cover it all, and more! The blog posts are written by myself and other members of the IXACT Contact team.



You’ve spent the time building a successful real estate business, but now you want people to actually be able to find out about it! And we all know the power of Google – the company that is not just a noun but a verb. You want people to be able to Google you, and to have your website show up at t...
As a real estate agent, you have your mind on dozens of different things throughout the day. Often it can feel like you just desperately need an assistant, or even your assistant needs and assistant! But hiring someone is both time-consuming and expensive, neither of which you really want to deal...
As a great real estate agent, you know all the real estate trends of your community. You are an expert at all the market stats of your area. But are you using your knowledge of the community itself to help build your business? If not, learn how to start now.1. Build a Local Business DirectoryWith...
Organization is important to the success of any business, but as a real estate agent it is that more critical that you keep yourself organized. As you are busy and rarely sitting in one place all day, you need reminders that can keep up with you. Thankfully we now live in a digital age with multi...
So you have your social media accounts set up and you try to post content on a somewhat regular basis. But are you really getting any benefit from your social media efforts? There are some specific ways your real estate business could be bolstered by social media, and they are simpler than you mi...
Having a real estate team can be a huge advantage in this industry. You’ve got your teammates to help you drive business, help you out when the unexpected (inevitable) happens, and support you on a daily basis. But without the proper framework in place, teams can also devolve in disorganization a...
You know that email marketing is an important tool to use to grow your real estate business. It is so important because it as a median ROI of 122% according to DMA and Demand Metric – a return that is over 4 times higher than other marketing such as social media, direct mail, and paid search. Thi...
There is no denying we live in a full-on digital age, and the real estate industry has followed suit. You likely have your website set up, are good at sending email marketing, and are even active on social media. You are doing great at marketing yourself and your services. But what about your act...
As a real estate agent, there are a lot of things you “should” do that you hear over and over again. You should keep in touch with past clients. You should have a responsive website. You should up your database. But that isn’t very helpful if no one is telling you how or why. So we’re going to he...

Rich Gaasenbeek

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