ixact contact: IXACT Contact Rolls Out Expanded Broker Program At Inman Connect - 08/08/17 11:00 AM
[San Francisco] IXACT Contact® will be unveiling the company’s expanded Broker Program to 4,000 top real estate professionals, managers, and executives converging on San Francisco for Inman Connect.
As a cornerstone technology for long-term success in real estate sales, IXACT’s real estate CRM and Email Marketing solution is used by over 10,000 real estate associates and teams across North America to manage and grow their businesses.
IXACT Contact’s Broker Program is designed for brokers who are looking for an inexpensive and easy-to-use real estate CRM solution for all their agents brokerage wide.
The existing Broker Program includes many integration, customization, and pricing options including:
Integration within … (0 comments)

ixact contact: LeadingRE Names IXACT Contact Preferred Marketing Solution - 06/20/17 07:33 AM
IXACT Contact is proud to have been named a preferred provider through LeadingRE’s Solutions Group program. 
Leading Real Estate Companies of the World® (LeadingRE) is the home of the world's market-leading independent residential brokerages in over 60 countries, with over 550 firms and 128,000 associates producing over one million transactions valued at $351 billion annually.
“IXACT Contact helps real estate professionals save time and be better organized with a single, easy-to-use platform that allows them to nurture and convert more leads,” says Robin LaSure, vice president of Corporate Marketing at LeadingRE. “We are pleased to introduce the service to our members looking for a … (0 comments)

ixact contact: IXACT Contact Announces New Video Integration with BombBomb - 06/13/17 07:28 AM
IXACT Contact is pleased to announce a bold integration with BombBomb, the leading platform for real estate professionals who want to create and send video email.  
With the BombBomb integration, you can easily record videos and insert them into your emails - all from within your IXACT Contact CRM. You can also insert videos from your existing BombBomb video library, plus include video emails in your IXACT Contact drip email activity plans.
“Video email is a great way to increase the impact of your email marketing, as video emails get higher open rates and engagement. With this announcement, real estate professionals are … (0 comments)

ixact contact: How a Real Estate CRM Can Build Your Customer Advocacy Program - 05/30/17 10:04 AM
Companies became wise many years ago that putting their happy customers in front of prospective buyers was paying dividends, because advocates do exactly that, they advocate on behalf of you brand. Nowadays, with all of the marketing messages overloading ones system, consumers are sceptical to believe what an advertising campaign is telling them – but they’ll listen to someone who was once in their shoes.
Customer advocacy is one of your most important assets – because it can help sell for you.What is customer advocacy? 
Customer advocacy is essentially harnessing the power of your happy customers – and using their positive experiences to advocate on … (0 comments)

ixact contact: Build Your Real Estate CRM Database with 4 Easy Steps - 01/24/17 06:13 AM
An agent’s real estate CRM database is one of their most prized processions. It’s the backbone of a sales professional’s business, being the source of repeat and referral business.
The more quality contacts in your real estate CRM database, the more repeat client transactions and referrals will likely come your way. No wonder most real estate agents are always interested in building their list as quickly as possible.
Perhaps you’re a Rookie Real Estate Agent and don’t have a large sphere of influence (SOI) yet. Or, maybe you’ve been in the business a while but don’t have as many contacts (leads, clients, business-to-business … (9 comments)

ixact contact: 5 Things You Didn’t Know a Real Estate CRM Could Do - 11/28/16 10:43 AM
The term real estate CRM conjures up different ideas for different people. Maybe you think of an electronic rolodex, or a tool to remind you of your appointments. For many of us, a CRM is that thing we’ve been meaning to get to, but just haven’t found the time to research and implement it yet.
There are several different ways you may define a CRM, and there are many different options of real estate software to choose from. If you’ve been postponing choosing a CRM, you may not be aware of the wide range of functionality available to you!
Here are 5 things … (7 comments)

ixact contact: 5 Mistakes that Ruin Real Estate Relationships Before They Start - 11/03/16 03:55 AM
If you’re a regular reader of this blog, you know that we often discuss the importance of building meaningful real estate relationships, establishing your Sphere of Influence and staying in touch with your past clients.  Repeat and referral business are so valuable and achieved through what? You guessed it: relationships.
Building quality relationships comes naturally to some people, but for many Realtors it can be a challenge. Especially when you’re scrambling to complete paperwork, prepare for a listing presentation, host an open house, and balance your personal life.
In the midst of everything on your to-do list, are you still able to form meaningful real estate relationships that you … (8 comments)

ixact contact: 5 Things a REALTOR Should Never Say to Leads - 10/05/16 11:14 PM
Do you ever look back on a conversation and wish you had said something differently? It happens to the best of us. When you’re communicating with real estate leads and past clients, it can be challenging to handle every conversation perfectly.
But being aware of what you’re saying (or not saying) can help you begin to have conversations that lead to more leads, more clients, and more commissions!
Here are 5 things a Realtor should never say to leads, and what you should say instead.
Don’t say: “Have we worked together before?”Do say: “How have you been enjoying your home on Winding Way these … (0 comments)

ixact contact: Why Your Real Estate Email Marketing Is Failing - 09/27/16 02:21 AM
In spite of all the new digital advertising opportunities available, email marketing continues to be the most powerful, cost effective way to generate and nurture real estate leads. In fact, according to a study completed last year by DMA National, email has an average ROI of $38 for every $1 spent!
It’s clear that email is an effective way to reach your real estate leads and past clients. It’s affordable, keeps you top of mind, builds rapport and reminds your contacts of who you are and how to get in touch with you.
If your real estate email marketing isn’t performing as well as … (5 comments)

ixact contact: How to Become the “Go To” REALTOR in Your Town - 09/15/16 12:16 AM
Do you have a favorite pizza parlor? One that you naturally call on pizza night without even considering another place? Or maybe for you, it’s a favorite bakery that you visit for every special occasion, or a preferred salon where your hair stylist knows you by name.
How would you like to be THE “go to” real estate agent in your neighborhood? The agent who is the first one that comes to mind when your contacts are in need of a Realtor?
Better yet, just like you likely sing the praises of your favorite pizzeria to your friends and neighbors, how would you … (30 comments)

ixact contact: 3 Things You’re Neglecting Today That You’ll Regret in 5 Years - 08/31/16 05:34 AM
As a real estate agent, you have a lot on your mind each day. I’m guessing you don’t have time to worry about potential future regrets.
But what if there are a few relationship-building things you could adjust in your business today that would help you avoid the pain of remorse in the future?
It makes sense to focus on motivated leads that are looking to make a move immediately. But it’s still important to have an effective plan for long-term lead generation. You’ll reap what you sow in real estate leads!
I want to share with you 3 easy things you can incorporate into your … (8 comments)

ixact contact: How to Nurture Your Garden of Prospects to Blossom into Clients - 08/16/16 12:13 AM

Have you ever tried growing a vegetable garden? For several summers I’ve attempted to grow tomatoes, but between long weekends, summertime travel, and my own forgetfulness, my poor tomato plants have never flourished. I haven’t done a good job of nurturing the plants consistently enough to reap the benefits of fresh tomatoes.
For plants to thrive, they need the right mix of sunshine, water, and regular care. It’s surprisingly similar to your real estate leads! To see your leads really “blossom” into clients, they need the right mix of contact, content, and approach. Let me explain what I mean.
Lead nurturing is the … (1 comments)

ixact contact: Are You a Real Estate Relationship Building Rock Star? - 08/10/16 06:57 AM
If you’re hoping for more repeat and referral business, building relationships with your real estate clients and prospects is crucial.
You likely know that you need to take time to build rapport with every client, but putting that truth into practice isn’t always so easy. REALTORS® have hectic schedules and are often juggling multiple buyers and sellers at once. They also have to constantly consider nurturing the relationships of those they’ve worked with in the past, as well as new clients and referrals.
Are you doing a good job of building meaningful relationships that lead to more repeat and referral clients? Read on … (13 comments)

ixact contact: 3 Fast Solutions for More Money this Month - 07/27/16 11:18 PM
How would you like to make more money in the next 30 days? How would you like to make more home sales this month?  Real estate coach and IXACT Contact partner Bruce Keith is here to show you how to do it in this short video. Check it out.
Here’s the solution. Do what you FEAR. Here’s how this works…if you’re avoiding doing certain things, I’ll guarantee you the bulk of the competition in your marketplace is avoiding doing exactly the same things. So when you step up to the plate…it gives you a big advantage (& this will = more $$$).
Let me … (8 comments)

ixact contact: Why Your Real Estate Network Isn’t Expanding - 06/29/16 11:32 PM
It’s common sense – to grow your business, you have to grow your real estate network.
But with about 2.5 million real estate agents in the U.S. who are also striving to make connections and generate leads, how do you stand out and  expand your network of contacts?
Thriving in the competitive real estate market requires dedication and determination. The key is building and maintaining a strong network of contacts who can help drive new business.
Maybe you know you should be growing your network of contacts further, but it just isn’t happening. Let’s go over 3 reasons your real estate network isn’t expanding, and … (2 comments)

ixact contact: 22 of the Absolute Best Real Estate Closing Gift Ideas - 06/02/16 01:27 AM
For some people, buying gifts seems to come easily. But for many of us well intentioned gift-givers it’s a challenge to find the best, most thoughtful item to mark a special occasion.
As a REALTOR®, you often have opportunities to give gifts to your clients who have purchased their new home. It’s a lovely way to thank them for their business, remain memorable, and hopefully secure more repeat and referral business from them!
If you’re challenged in the creative gift-giving department, we’re here to help you with a list of the best real estate closing gift ideas.
Here are a few things to keep … (11 comments)

ixact contact: 4 Ways You’ll Fail Your Real Estate CRM - 05/10/16 12:01 AM
So many REALTORS recognize the value of a good real estate CRM, but openly admit that they aren’t using one effectively. Some agents aren’t using one at all!
You’ve heard it before: the best real estate CRM is the one that you use. Find the system that offers the features that are most important to you and watch your business flourish.
Maybe you’ve tried several different solutions and haven’t found one that works for you. Or maybe you currently subscribe to a real estate CRM and feel guilty for not making the most of it.
Here are the 4 main ways that real estate agents … (15 comments)

ixact contact: Where Do Real Estate Buyers Find Their Agent? - 05/03/16 05:36 AM

When you're deciding how to allocate your marketing budget, spend some time considering where real estate buyers are searching for a REALTOR.  Ideally, you want to "fish where the fish are."  Make sure you have a presence in the right places and you'll find more, better quality leads who are ready to move!
In this year's NAR Home Buyer and Seller report, we learned exactly how real estate buyers are finding their agents.  Do these numbers line up with how you gain real estate customers?
49% of buyers selected an agent who was referred to them.By far the largest percentage of real estate buyers find their agent … (2 comments)

ixact contact: The 3 Deadly Sins of Real Estate Salespeople - 04/27/16 11:22 PM
Why does the profession of Selling Real Estate pay so much to some and so little to the rest? What’s the secret of top producers? What do they do that is so different?
The answer is to STOP committing the Three Deadly Sins of Real Estate Sales.  Let’s start by identifying the 3 most common “crimes” REALTORS commit.
The Three Deadly Sins of Sales are:
Not Prospecting consistently Not Prequalifying properly Not following up with past clients effectively I call them the “Three P’s.” In this overview we will review each one and I’ll tell you how to overcome them.
Sin # 1.  Not Prospecting ConsistentlyAll real … (1 comments)

ixact contact: How to Make Your Real Estate Clients Feel Valued - 04/18/16 11:19 PM
It’s no secret that real estate sales is about relationships.  If you’re able to make a prospect feel comfortable and valued, it’s more likely that they’ll trust you with one of the biggest purchases of their lives.
Top producing real estate agents build rapport with prospects and clients, and continue building relationships over time.  When you form a solid relationship with a client, repeat and referral business is sure to follow!
Strive to build authentic relationships with your contacts to remain memorable, and for a more rewarding work experience.  Here are my favorite tips on how to make your real estate clients and … (0 comments)

Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy! (IXACT Contact Real Estate CRM) Rainmaker large

Rich Gaasenbeek

Real Estate CRM & Marketing Made Easy!

Toronto, ON

More about me…

IXACT Contact Real Estate CRM

Address: 137 Bentworth Avenue, Toronto, Ontario, M6A 1P6

Office: 1-866-665-0018

Email Me

Enjoy our tips and ideas on how to create a successful referrals-based business using a real estate CRM. Keeping in touch, building relationships, generating new leads, and staying organized and in control - we cover it all, and more! The blog posts are written by myself and other members of the IXACT Contact team.




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