zipperagent: CRM for Real Estate - 05/31/19 08:49 AM
CRM for Real Estate is a pretty dry topic, but I’ll try to make this blog interesting.  It all starts with me going to an appointment at my Health Maintenance Organization (HMO).
Yesterday I had an appointment with my audiologist.  While having a routine examination, it was determined that one of my hearing aids was not working correctly.  The HMO that I go to sent the hearing aids out for repair, and I was scheduled to pick them up and have them adjusted.
During the visit, the clinician explained every step of the process, what she was doing, and how it would benefit … (0 comments)

zipperagent: A Day Late and a Dollar Short - 10/02/18 08:29 AM
A Day Late and a Dollar Short
 
 
 
Previous blog posts I have written discussed the lack of follow up with leads.  What I want-to address today is the timeliness of follow-up.
Did you ever have a customer say, “I wish you had taken longer to get in touch with me.”?  I know I haven’t.  The opposite has been the case many times. People are often genuinely surprised and receptive when you reach out to them quickly.  This is especially true when responding to their initial injuries.
Curiosity may have killed the proverbial cat, but it is a driving force in human development.  Without curiosity, … (0 comments)

zipperagent: How to Lose More Money in Real Estate - 09/26/18 01:46 PM
How to Lose More Money in Real Estate
By Ray Stockwell, Director of Product Marketing ZipperAgent
 
 
Apple picking with Family 2018
 
 
My last blog was about apple picking and how real estate agents lose money on leads.  so to be consistent, I thought I would include this picture of my wife, son-in-law, and grandchildren from our apple picking adventure.
 
If you read the last blog, I wrote you would recall that in a study by The Wav Group study on  “Agent Responsiveness.”, it was concluded that:  48% of buyer inquiries were NEVER responded to. Let me make sure you got that almost one-half of buyer … (0 comments)

zipperagent: How to Lose Money without even trying - 09/26/18 11:29 AM
How to Lose Money without even trying
By Ray Stockwell, Director of Product Marketing ZipperAgent
 
 
 
 
Last Sunday I went apple picking with my family.  My wife and I started this fall tradition with our children and have now continued it with their spouses and our three grandchildren.  It is more about the time spent being together outdoors than about the apple picking.  Although for some I think it is more about the apple cider and apple dumplings sold at the farm stand.
Picking my own apples costs just about the same for me as buying them in the store.  I pick a bushel of … (0 comments)

zipperagent: Why do to DC? - 04/30/18 03:47 PM
Why do to DC?
 
Why go to any Trade Show?
 
To do any trade show successfully requires a lot of resources and work for a company. Employees must plan PR, prepare and approve a budget, design and produce displays, purchase equipment, train staff, reserve lodging, formalize travel plans, write and print brochures—the list goes on and on. Then there’s the work done at the show itself: coordinating staffing times, giving presentations, exchanging business cards, conducting raffles, planning meals, and networking at every opportunity.
 ZipperAgent just finished exhibiting at the NYC Real Estate Expo, and we needed to address all these things before the show. … (0 comments)

zipperagent: Resourcefulness Affirmations - 04/07/17 01:34 PM
Resourcefulness Affirmations
Daily affirmations are used by many of the world's top producers to keep their motivation going on a daily basis.  This is true in Real Estate and in other professions as well.
One of the many challenges, perhaps the biggest one, facing real estate agents today is a lack of inventory of homes to sell.  It seems that in many places there are simply an abundance of buyers and a lack of homes for them to buy.  To succeed in this environment a real estate agent needs to be more resourceful than ever. 
Hal Elrod in his blog, states, "Affirmations allow you to design and … (0 comments)

zipperagent: Being a better agent is not about a CRM - 08/26/16 08:33 AM
Being a better agent is not about a CRM
Recently I needed the services of an attorney for some personal real estate issues. I called a firm that I have recommended to several of my clients.  I was shocked.  When the phone rang the person who answered simply said, “Hello.”  There was no other greeting nor identification of what firm I was talking to or whom I was speaking. 
Eventually I determined I was connected to the right firm.  They took my name and number and promised I would be called back.  Four days later I am still waiting for that call. In the meantime  I reached out to one … (4 comments)