Michael R. Brown's Blog

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Services for Real Estate Pros - R. Michael Brown LLC Digital Marketing & Public Relations
RECENT BLOG POSTS
  Ronald Reagan Memorial Day SpeechNow let's set the record straight. There's no argument over the choice between peace and war, but there's only one guaranteed way you can have peace—and you can have it in the next second—surrender.Admittedly, there's a risk in any course we follow other than th...
05/26/2014
Real estate related companies are behind the times in using Brand Journalism even though it's a perfect fit for the marketing effort.  Character driven stories are the root of not only great stories in any fiction and non-fiction genre; but, they are great to tell the market about people making b...
06/04/2013
Don’t spend 140 characters teasing a subject on Twitter and then 140 paragraphs before you get to the point when the viewer clicks your link. I’ve been seeing a lot of links to bloated writing lately. Stop! Don’t tell jokes, anecdotes, unrelated opinions, etc. before getting to the point. Keep it...
03/01/2012
Launching a major good event announcement on a Friday evening, one week before Christmas, is one of the worst times and I would never recommend it.  That’s normally when you announce bad news. However, when an executive committee says do it, there is no choice.  The proposed event keynote speaker...
01/22/2012
Rich people like living around other rich people. The Town of Palm Beach is the top zip code according to the Gadberry Group. The study ranked average income and household net worth. See the latest news about real estate in the Town of Palm Beach and international buyers in Florida. An example: >...
12/11/2011
Billions of dollars from foreign investors may propel Miami into the ranks of the world's elite cities. The construction crane has returned to the city's skyline with an Argentine company's new condo tower. Foreign developers — and projects backed by foreign investors — have emerged in force. Rea...
12/05/2011
A contributing factor in Florida’s success can be tied to international buyers.  The number of buyers from outside the U.S. purchasing homes increased from 10 percent in 2007 to 31 percent in 2011.* Read More (Town of Palm Beach Property) *National Association of Realtors® Florida Market Report [...
11/17/2011
Home purchases in the Town of Palm Beach have always had an international flair. It’s a world-class destination.  Town of Palm Beach Property [TownOfPalmBeachProperty.com] is a news and marketing site for sellers in town and for international buyers throughout the world. It’s no secret that inter...
11/04/2011
Just launched a new site to position an international real estate specialist as THE expert in international marketing for the Town of Palm Beach. I'm using brand journalism to do it.   International buyers are making big moves in the U.S. and this client is in a perfect position to take advantage...
09/03/2011
Blogs are considered to be a relatively new phenomenon in the last 20 years.  But are they? In the 1500’s through the 1800’s, Ben Franklin, Samuel Sewell, Alexander Hamilton, Thomas Paine, Adam Smith, and many others published what were called pamphlets – short small booklets with their news, ide...
08/16/2011
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