security: iPM Launches New Website - What do you Think? - 09/22/18 01:30 PM
     We are always building websites for our customers here at iPM but we always remind ourselves that we must be our own best customer.  This week we unveiled our new website and logo, our first change in more than four years. We make it easy for customers to do business with us and our website resembles that value.
     A major addition to our logo is the word "design."  One thing that we have learned from our customers over the years is that we excel at graphic design - both for digital and print purposes. Design is arguable an … (0 comments)

security: 24 Valuable SEO Statistics & Case Studies - See Mine #22 - 12/21/17 08:57 AM
Digital marketing services company Inet Solutions recently published their roundup of 24  Valuable SEO Statistics & Case Studies, organized by Anastas Chobanov.  I was fortunate enough to be included among their experts who provided real world examples (no theory here) of businesses who have realized significant change in their search engine optimization and the tactics and data to prove it.
Search engine optimization is not black magic. It used to be sold that way.  Anyone who still sells it as such is in a dwindling breed and not a smart choice for your company. Rather, SEO has evolved to be an ongoing data … (1 comments)

security: GOOGLE CRACKS DOWN ON MISSING SSL CERTIFICATES - 12/04/17 01:56 PM
Even the largest of companies are subject to Google's process for warning the public about visiting websites that are “NOT SECURE.” 
I participate in an advisory panel organized through Bank of America where we get online surveys and provide our opinions on banking products and services.  The latest survey link I received generated the following message:

Oops.  Even a large company who you'd expect to be on top of things has some cracks. In this case it is likely that Bank of America is outsourcing their survey platform and their vendor has not secured the platform.
Let us give you a piece of … (0 comments)

security: Surprising Number of SWFL Businesses Unprepared for Irma Aftermath - 10/17/17 09:15 AM
During Hurricane Irma, one of my clients in southwest Florida - SkyLink Data Centers - stood as a fortress amongst the falling trees, mangled signs and broken windows, power outages and loss of internet service. 
We have been helping them tell their story and share lessons learned so that businesses who lost twoo weeks or more of revenue might be a little more prepared for a future storm.  It's not always about escaping structural damage.  Without power and internet service, many businesses missed payroll, laid off workers, are behind on paying vendors and had hard time even communicating with their customers. For example, … (0 comments)

security: 9 major factors to compare website design companies - 08/03/17 07:35 AM
Although the cost of a website is an important factor for a business to decide which website company to work with, there are other major factors to compare website design companies including:
1.Development platform: Open source or proprietary?  If open source, how many other developers are available in your market to switch to in the event you need to make a change?
2.Online reviews: Review the testimonials a website company has earned online from their customers. Check Google, Facebook at least.
3.Portfolio: Review at least a portion of the design portfolio of the website design company. Are their designs and features/functionality inline with the expectations you have or your own website?
4.Ranking: … (2 comments)

security: What I Just Learned (and you must know) about Mobile Device Management - 07/26/16 12:57 AM
How many devices connect to your wifi at home?  at work?  
If you're like most people, once you (and your spouse, kids) add-in your smart phones, tablets, laptops, televisions, Wii, PS2 and other gaming devices, Roku or other other streaming devices and even your (gulp) refrigerator, it can easily add up to 5-35 devices! 
Now think about the workplace and for those of you in real estate brokerages, home services companies, etc. there are at least dozens of devices floating around at any time.
This morning at Professional Leadership Academy Network (PLAN!), one of our guest speakers was Colleen Jorgensen from Sprint.  
Colleen … (0 comments)

security: Website Hacks and Attacks - Preventative Steps You Should Take - 02/12/15 01:05 AM
Just because you are not Anthem, Target, Home Depot or some other large company does not mean that your small business website isn't a target for hackers. To the contrary, hacking is a popular form of mischief these days - like toilet papering a tree in your yard - people do it just becuase they can. What are some types of attacks and what can you do to help prevent becoming a victim?
Data Theft
Perhaps the most serious type of hacking is when a criminal has the intent of stealing valuable data and selling it. High-tech criminals know that there is a … (10 comments)

security: Are You Keeping Up With WordPress Security and Plugin Updates? - 05/02/14 06:32 AM
I read a lot of Rainer posts and have to come to learn that many of you are using WordPress or other open source platforms to develop your website. Great decision by the way!
However, building your website is not a set it and leave it operation.

Almost every month, WordPress releases security updates and other enhancements to their core environment. When these are released, it is up to you to update your website to get the new patches and other changes.
WordPress PlugIns Need Love Too!
Also, if your website uses plug-ins, and most WordPress websites do, your plug-ins will … (17 comments)

 
Randy Mitchelson,APR,      First Impressions are made at First Click (Marketing Advisor & Squeeze Mortgage)

Randy Mitchelson,APR

First Impressions are made at First Click

Bonita Springs, FL

More about me…

Marketing Advisor & Squeeze Mortgage

Address: Bonita Springs, FL, 34135

Mobile: (239) 851-6738

Strategic tips, news and tactics that will help you attract more quality leads for your business and protect your pocketbook.


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