twitter: Tips on Posting Social Media Content that Drives Engagement - 04/11/17 08:59 PM
I am lucky to be surrounded by a lot of creative talent everyday.
An important part foundation to our culture at iPartnerMedia is to be educators on marketing topics and be available to help business professionals on an individual basis or conduct workshops for groups.  
Recently, I asked my colleague Rachel Perez, social media strategist, to share some tips for posting social media content that drives engagement.

1. How do you curate content for social media pages? What are your favorite sources and tactics to finding the best content?
Social media is all about here and now. When creating posts on social media, … (7 comments)

twitter: How to Generate Leads Using Social Media - 06/26/16 02:45 PM
Advertise where there are eyes by generating leads on the platforms where they spend the most time. Social media is changing the way businesses are connecting with their customers.
With enhanced audience targeting and an exponentially expanded reach, there is no reason why businesses should not be using this powerful medium to grow their client base. Become the voice of authority in your industry, promote strong call-to-action’s, and find your niche with the platform that has the best return on your investment.
The Power of Facebook
Facebook is perhaps the most powerful personal and professional platform. Thanks to its enormous user-base, Facebook is … (5 comments)

twitter: Social Media Class For Real Estate Pros & Other Business Owners - 06/10/14 02:11 PM
Yes, that's 'lil 'ol me in the photo, at the head of the class, sharing some of my knowledge about social media at the Microenterprise Institute of Goodwill Industries in Fort Myers, Florida. Me and my colleague Rachel Perez (another one of our blogging and social media experts) enjoyed the opportunity to both help others and promote our brand.

 
The Goodwill Industries of SW Florida has a microenterprise program for business owners that entails 12 weeks of education and an opportunity to qualify for a microloan to help fund their business.
The class was diverse and included people from the real … (4 comments)

twitter: Find Out What’s Trending on Facebook - 01/18/14 05:41 AM

Facebook is constantly innovating its application.  2014 is no exception. My colleague, Rachel Perez, recently published a post about a new tool introduced by Facebook. The social media giant has adopted a “Trending” feature located on the upper right hand side of your page. “The list is personalized, including topics based on things you are interested in and what is trending across Facebook overall,” says Engineering Manager Chris Struhar. The new feature was set forward when Facebook noticed its growing popularity, predominantly through Twitter. Facebook is more than aware of the success of their rival and have also adopted the use … (3 comments)

twitter: What Is The #2 Social Media Network In Terms Of ACTIVE Users? - 07/03/13 12:32 AM
After celebrating only its 2nd birthday last month, a major social media network has grown up very fast and it's time for you to take notice, like it or not. Projected to overtake Facebook within the next 36 months (According to SearchMetrics), Google+ has already become the #2 ranked social media network in terms of active users.
At one time, MySpace occupied that spot, but their user base is not so active anymore. Similarly, Twitter has a lot of users, but in terms of active users, Google+ trumps them. 
As the the top search engine in the world, Google has an advantage with … (4 comments)

 
Randy Mitchelson,APR,      First Impressions are made at First Click (Marketing Advisor & Squeeze Mortgage)

Randy Mitchelson,APR

First Impressions are made at First Click

Bonita Springs, FL

More about me…

Marketing Advisor & Squeeze Mortgage

Address: Bonita Springs, FL, 34135

Mobile: (239) 851-6738

Strategic tips, news and tactics that will help you attract more quality leads for your business and protect your pocketbook.


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