marketing: Wayback Wednesday Lethbridge Real Estate - 03/02/16 01:59 AM
Lethbridge real estate video that I filmed about 5 years ago in front of a property that I had just listed for sale.  This particular listing was an estate sale, where the seller lived out of town.  He only traveled to Lethbridge to visit this property and settle his mothers estate.  Because of this situation, handling her real estate in her estate was expensive and challenging for him.  He had previously had it listed with another real estate brokerage in Lethbridge, who failed to sell it or even get him any offers.  At this point, he fired that brokerage and called … (0 comments)

marketing: Lethbridge SEO - Some Useful Links - 12/07/10 09:45 AM
Lethbridge SEO - Some Useful Links
 
These are some useful links for my local small business clients who are interested in reading more about search engine optimization on a local level.  For those who are interested I also have some printed (yup on paper) reports on what is going on in the local marketplace.
 
Probably the biggest change is the fact that there are now dozens of idiots running around town proclaiming themselves to be SEO experts.  Half of these fools went to community college, the other half bought some $49 course off of Ebay, and now they all … (0 comments)

marketing: Lethbridge Marketing - Real Estate Edition - 05/08/10 01:26 PM
Lethbridge Marketing - Real Estate Edition
 
I market Lethbridge real estate.  I market Lethbridge mortgages.  More importantly, I market myself.
 
Through many many years of experience in real estate, successfully marketing my Lethbridge mortgage and real estate businesses, I have learned a ton about the myriad forms of marketing available.
 
Over the years, my Lethbridge marketing efforst have included tens of thousands of flyers, hundreds of thousands of pieces of mail via canada post, tens of thousand of dollars worth of newspaper and print marketing, thousands of business cards, some radio marketing, billboards, signs, commercials, etc.  I have … (1 comments)

marketing: Your Website SUCKS! - 08/31/09 08:08 AM
Just came across this cool website design for the Dutch department store HEMA. Looks alot like Ikea to me, but what do I know, all European stores look the same to me, with their 'fluffledorfs' and 'gurfendorkels'.
Anyways, the guy who put together the website did an amazing job making it cool, unique, fun, and memorable. Something that we could all learn a little from. 
Makes me really want to do something BETTER with my own boring website.
Here is the link, or click the big picture below and see how cool a website should be.
http://producten.hema.nl/
 

… (5 comments)

marketing: Submit Your Website to Free Directories Online - 02/15/09 07:18 AM
Yesterday I received an email from a fellow AR member who was asking me for a good source for inbound links.   I have my website included in many directories online, many of which I manually submitted it to myself, but also many more that I paid to have my site submitted to.  Directories are like an online version of the yellow pages.  They are simply central websites that contain links to many other wesites by category.  At one time they were extremely significant in achieving top search engine placement.  While they are not as significant a factor anymore, they are still … (16 comments)

marketing: $100 Free Facebook Advertising Coupon - Did someone say FREE? - 02/07/09 11:04 AM
$100 FREE Facebook Advertising Coupon - Did someone say FREE? (edit/delete) This blog post is intentionally kept brief and to the point.  I elected to avoid my usual pics and graphics, because I don't want to distract from the importance of taking advantage of this offer. ( I did, twice actually, once for each of my businesses)

This little bonus is quick and easy, and best of all $100 FREE worth of advertising!
 
I already have a couple of ads running on Facebook ads, although I personally do not use the social networking site much not like it.  I … (3 comments)

marketing: $100 FREE Facebook Advertising Coupon - Did someone say FREE? - 02/07/09 10:57 AM
This blog post is intentionally kept brief and to the point.  I elected to avoid my usual pics and graphics, because I don't want to distract from the importance of taking advantage of this offer. ( I did, twice actually, once for each of my businesses)

This little bonus is quick and easy, and best of all $100 FREE worth of advertising!
 
I already have a couple of ads running on Facebook ads, although I personally do not use the social networking site much not like it.  I guess I am one of the rare people who just doesn't … (10 comments)

marketing: Is Honesty ALWAYS The Best Policy? - 02/03/09 08:57 AM
Today I received an email from a colleague that contained the following picture, which is hilarious.





Here are a few of my favorite past articles from my Lethbridge real estate and mortgage blog you might have missed or wish to recommend them to a friend. Common Financial Problems - Avoid these financial mistakes Get Your Credit Score UP - Invaluable insight into your credit score Mortgage Guidelines Get Tighter - Harder and harder to borrow money Is Your Mortgage Company Out of Business in 2009? - What to do when your bank goes broke What … (23 comments)

marketing: Picture or no Picture? - 11/29/08 06:01 AM
Well as i sat here writing my last blog, my girlfriend was looking over my shoulder and asked my why I was the only blog on the featured page that had my logo in the picture box instead of a personal picture of myself.
 
Now i used to advertise my picture everywhere.  Back in the day, we had our photos in every newspaper ad, bus bench, even on our real estate signs.  However, somewhere along the way i decided that most of my clients didnt really care what i looked like, half of them wouldnt know me if they ran … (87 comments)