casa grande: It's Time to Buy Houses to Rent and Hold for Resale - 02/16/11 09:58 AM

Notwithstanding the vagaries of the SFR fix and flip market (it comes and goes, and maddeningly so), rental yields are at the point where it makes sense to buy and hold. Of course, the full functionality of our property management division helps with that decision.
Anyway, with net current cash flow yields above 12% pa, and SFRs available for 30-50% of one-time retail value, it doesn't take a genius to figure out what a 2-5 year hold period would do for returns. I'm working on it.

casa grande: Villago ROX - 02/15/11 07:46 AM
Casa Grande's premier master-planned defines quality living in Arizona's Golden Corridor.

An elegant master-planned community in Casa Grande, Villago is a chance to “live away from the crowds and congestion of urban sprawl” while just minutes from the I-10 freeway and a short drive from historic downtown Casa Grande. With easy access to the freeway, it’s also a quick 10 minutes from the newly-completed Promenade at Casa Grande, which hosts a Harkins Movie Theater, Best Buy, Target and restaurants including The Olive Garden. The community, built by some of the most trusted homebuilders in Arizona, is a partnership between Fulton … (0 comments)

casa grande: Lotsa Phone Action... - 02/10/11 11:52 AM

It's not like I don't have anything to do these days…nothing transactional, of course, but it is tax time, we are still very active in SFR foreclosure buy/fix/flips (I hate that term, but…), and I'm spending lotsa time extending our business group's web marketing umbrella, growing existing businesses based on web-generated leads, and also starting new businesses that complement the existing ones. Whew...
My point is that I have spent the last hour or so discussing commercial comps and deals with two appraisers and one broker, bam-bam-bam, just like that, one after the other, in lockstep (kinda almost forgot … (2 comments)

casa grande: I was right about the commercial real estate steals... - 01/24/11 11:34 AM
...visit ROX Commercial to find out how my suspicions were confirmed.

casa grande: To e- Or Not To e-? Real Estate in the New Normal - 09/03/10 12:15 PM
How bad are things, really?  Well, we're all doing twice the work for half the money, but as a company we’re still nicely in the black.  And our operation is a classic one, paternal in the old-line sense:  the house pays for everything including the best bricks-and-mortar in town and lotsa signs and print media; every broker has an office and many of us have been here for 25+ years;  our signs blanket the area;  we get lots of floor calls and walk-ins;  everyone helps anyone, we all mentor our newbies, and no one locks anything.  Yet only a few of … (0 comments)

Rock Earle (Coldwell Banker ROX Realty)

Rock Earle

Casa Grande, AZ

More about me…

Coldwell Banker ROX Realty

Address: 1919 N Trekell Rd, Casa Grande, AZ, 85122

Office: 520.423.8250

Mobile: 520.421.9000

Email Me

A discussion of current real estate trends and issues in Arizona's Golden Corridor (Pinal County, the fast-growing area between Phoenix and Tucson, centered on Casa Grande), including day-to-day market and brokerage business concerns as well as macro-economic factors affecting the area.



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