cars for sale: How the Millennial Generation is Buying Cars
- 05/22/18 10:20 AM
Millennials are known for being the first generation to completely grow up in the digital age. All prior generations had to adapt to technology and constant connectivity as it developed, but millennials were born right into it from the start. Therefore, it comes as no surprise that millennials have a different approach to many things, including the way they shop for and purchase cars. Smartphones, niche apps, and a demand for increased transparency in the car-buying process continues to reshape the auto industry with the goal of capturing this desirable age group.
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One major difference in the way millennials … (0 comments)
Millennials are known for being the first generation to completely grow up in the digital age. All prior generations had to adapt to technology and constant connectivity as it developed, but millennials were born right into it from the start. Therefore, it comes as no surprise that millennials have a different approach to many things, including the way they shop for and purchase cars. Smartphones, niche apps, and a demand for increased transparency in the car-buying process continues to reshape the auto industry with the goal of capturing this desirable age group.
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