Sara Bonert's Real Estate Internet Marketing Blog (Zillow Industry Relations Manager))

Services for Real Estate Pros - Zillow
Blog about internet marketing concepts and ideas for the real estate industry. I am also a Zillow employee, so you will find occasional updates and information about the Zillow in my blog content as well.



Wouldn't it be nice to know when new homes are added to Zillow that match your search criteria?  Now you can!   Create a search, save it, and you will be notified by email when new homes that match your search are live on the site.  Enter a location to search for homes Select your criteria (ex- p...
Zillow is a media site, or a marketing platform for real estate professionals to utilize to connect with buyers, sellers, and each other.  Each month more than 5 million people come to Zillow with one common interest, real estate.  Here are the top 10 ways that real estate agents can use Zillow: ...
At the Inman real estate conference last week, and in the Inman newsletter yesterdaty, there was a lot of talk on the importance of good photography and having lots of photos on each of your listings.  My reaction to all this talk is- duh.  I would hope by now every good real estate agent knows t...
Last week I attended RIS Media's CEO Exchange in Denver, CO.  This is an invite-only event, attended by some of the biggest brokers in the industry along with a handful of vendors (which is why I got to go as Zillow is an advertiser with RIS).  I spend a bulk of my time at Realtor focused events,...
I am so excited to announce today that we have formed an advisory board of 10 influential leaders in the real estate industry.  Their role on the board will be to provide counsel on existing Zillow services, while also helping to evaluate ideas for future Zillow products and services. When thinki...
I started my venture into blogging by reading and commenting on other blogs.  Then I got braver and actually started writing my own blog.  The next step is now for me to learn how to grow my audience through social media outlets.  As I begin to use sites like facebook, twitter, friend feed. etc t...
How can you not click on a post with a title like that??  It's that time of year again...time to come have a beer on Zillow at our 3rd Beer For Blogger's event at the Inman conference next week in San Francisco.  Here are the details: Who's invited: If you are registered for Inman's Bloggers Conn...
US News and World Report is starting a new feature called Housing Rumble on their Home Front blog.  It will be a regular feature where they throw out a subject and have two people on opposing sides debate it.  Thier first Rumble centers around "Do you need a real estate agent to sell your home?"....
Zillow launched a really cool, free co-branding tool .  You can read this post to learn more about it, but if you just want to see it in action, check out the Zillow Mortgage Marketplace widget I installed in the right hand column of my blog.  Go ahead and click on "see local rates".  This takes ...
These new zip code changes are important to note if you have any property alerts set up by zip code.  If you don't update your search criteria, you could miss out on whole neighborhoods for which you were previously getting information.  Starting July 1, 2008, 13,200 homes in 60622 and 60610 got ...

Sara Bonert

Real Estate Internet Marketing
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