Sara Bonert's Real Estate Internet Marketing Blog (Zillow Industry Relations Manager))

Services for Real Estate Pros - Zillow
Blog about internet marketing concepts and ideas for the real estate industry. I am also a Zillow employee, so you will find occasional updates and information about the Zillow in my blog content as well.



Happy Halloween!  Before you start doling out the candy, head on over to Zillow to visit these famous scary homes!  Check out where Freddy Kruger did his stalking or where Michael Myers showed his 'face' or even where the campy Buffy slept at night when she wasn't out hunting vampires!  Nightmare...
"There is a whole new change in the way people look at luxury.  It's moving aways from being in-your-face, conspicuous consumption to how you feel in your environment." - Pam Danziger, president of Unity Marketing, a consulting firm that studies consumer behavior.  She was addressing the trend to...
I recently heard Jeremy Conaway, a real estate industry consultant, speak on a subject I personally find fascinating- generational differences when it comes to buying a home.    Age can be a defining factor, or a generational challenge, when figuring out how to market a home to a particular segme...
Wasn't a lot of movement in the rankings this month, except for Coldwell Banker who shot up 10 spots in popularity from the previous month.   Sept Ranking, Site, Aug Ranking 1    1 2     2 3    3 4     4...
After approximately 13 years of positive growth and appreciation in real estate, we are now in our 40th month of a negative growth national trend.  When the recover starts (or it may have already started in your area), the psyche will not be same as it was in the early 2000’s for years to come. I...
Zillow has always let you post listings for free.  And when you created a free profile on the site, your photo shows up on all of your listings and on any contributions you might make on the site (ie Discussions area).  However, until today there really wasn't a way to just search for Agents, Len...

Sara Bonert

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