Sara Bonert's Real Estate Internet Marketing Blog (Zillow Industry Relations Manager))

Services for Real Estate Pros - Zillow
Blog about internet marketing concepts and ideas for the real estate industry. I am also a Zillow employee, so you will find occasional updates and information about the Zillow in my blog content as well.



Today I am leaving for a much needed vacation and won't get back to my blog until the end of April.  I am excited to go visit Egypt, Israel and Jordan!  I am also excited to get to spend some time with my husband.  We haven't seen each much over the last few months because I have been attending s...
In an attempt to offer Zillow tips and tutorials in ways other than writing about them here on my blog, we just launched a video about Zillow Advice, our question and answer forum.  In the upcoming weeks we'll be releasing a series of how-to videos on various Zillow related topics as we build out...
We've all heard why it is important to create Google and Yahoo alerts for your name and company.  As social media continues to grow, the idea of reputation management is absolutely crucial.  However, I just reading an article about an Agent's vacant REO listing ended up on Craigslist as a rental ...
Wow, this is the first time I have seen Cramer stumbling over words like this.  John Stewart does a good job putting him on the spot and calling for higher ethics and accountablity in financial reporting.  This is a bit long, but a good watch.  The Daily Show With Jon StewartM - Th 11p / 10cJim C...
Everyone who uses Twitter boasts about what a great tool it is.  So I tried to get into it, I failed.  A few months later I read blog post that inspired me to try again, I failed again.  A few more months later, I learned about # (hashtags to follow things of interest, like a conference or an eve...
Awhile ago I wrote a post citing 10 things you could do on Zillow.  Not only has our traffic ballooned to 8 million monthly userssince then, the opportunities to interact with audience have gotten richer as well.  So here is an updated version 2.0 of this list, written to help you best use the si...
In this sentence "Please visit my website for more information on the neighborhoods of Wicker Park and Lincoln Park".  Wicker Park and Lincoln Park are referred to as "anchor text".  These are the words Google sees when trying to decide who is going to appear on the first page of search results. ...
I am happy to report about not being able to report...Two years ago when launching our first round of community features, including Home Q&A, we included a feature to “tell us it’s for sale” – figuring that many conversations start around homes on the market, and if the home isn’t listed on Zillo...

Sara Bonert

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