Sara Bonert's Real Estate Internet Marketing Blog (Zillow Industry Relations Manager))

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Services for Real Estate Pros - Zillow
Blog about internet marketing concepts and ideas for the real estate industry. I am also a Zillow employee, so you will find occasional updates and information about the Zillow in my blog content as well.

ARCHIVED BLOG POSTS

2009 

Where does the year go?  Inman's Blogger Connect 2009 in San Francisco is here again already, which means Zillow is once again helping kick the event off with Beer For Bloggers.  Going to Blogger Connect?  Want free beer?  Want to meet other cool bloggers from around the country?  Then join us: T...
07/31/2009
Yes, Zillow is mostly known for Zestimates, but in the three and a half years since we launched, we have evolved into so much more. Here are 26 highlights -- from A to Z -- including some training resources and videos. A – Advice. Market your expertise in our real estate forum where consumers and...
07/30/2009
Yes, Zillow is mostly known for Zestimates, but in the three and a half years since we launched, we have evolved into so much more. Here are 26 highlights -- from A to Z -- including some training resources and videos. A – Advice.  Market your expertise in our real estate forum where consumers an...
07/30/2009
I'm pleased to post our June traffic stats. As readers of this blog already know, I do this every month (or at least every month that I find time to do it). First, a note about the data: at Zillow, we strongly believe that the only reliable way to measure traffic is with your own internal traffic...
07/29/2009
Right now ActiveRain has a great contest going on where you can get 1000 points just by writing hyper local content.  So that then begs the question, "Great, but what should I write about? I sure want those darn points!" Coincidentally, Zillow just launched our Local Pages which has all kinds of ...
07/28/2009
Zillow is all about data, and we recently commissioned Harris Interactive® to do a study about buyer sentiments.  In the study a buyer equaled someone who plans to purchase a home in the next two years.  Then from there, we asked them a series of questions about their intent to buy. It is best to...
07/20/2009
Last Fall the Department of Justice implemented a settlement with the National Association of Realtors giving Sellers the right to opt out of their having an Automated Valuation Model (AVM) or user generated comments displayed on their home's listing on Virtual Office Websites (VOWs).  There was ...
07/09/2009
I often say that social media can be overwhelming if you don't have a plan.  However, sometimes without specifics, this might not make sense.  So instead of blogging about the theory of planning, I am just going to lay out my personal plan.  This is just what works for me, I am sure others have v...
07/08/2009
Well, we are now half way through 2009 and its time to stop and look at some of the milestones we've accomplished so far at Zillow. Traffic- For the first six months of the year we averaged 8.3 million visitors to the site each month, which is an increase of 67% year over year. This group of peop...
07/01/2009
To my pleasure, I opened my Tweet Deck this morning and saw this Tweet from @TeriLussier: This sparked my curiosity as to what is an "awesomest zillow profile" looks like, so off i went to see Teri's profile.  I posted it below, or you can follow the link to Teri's profile. The first thing you'll...
07/01/2009
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Sara Bonert

Real Estate Internet Marketing
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