Sara Bonert's Real Estate Internet Marketing Blog (Zillow Industry Relations Manager))

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Services for Real Estate Pros - Zillow
Blog about internet marketing concepts and ideas for the real estate industry. I am also a Zillow employee, so you will find occasional updates and information about the Zillow in my blog content as well.

ARCHIVED BLOG POSTS

2010 

I am LOVING Nutshell Mail.  It makes keeping up with your Facebook, LinkedIn, MySpace and Twitter accounts a snap.  Simply go to www.nutshellmail.comand enter your information.  It takes about five minutes to customize.  Then, depending on the frequency you set, you'll receive an email with a rou...
07/30/2010
Got another educational opportunity to pass along to you!  Traditionally Inman has held two real estate events each year, a winter one in NYC and a Summer/Fall event in San Francisco.  The events tend to put an emphasis on technology, which is why I enjoy them so much.  This year Inman is trying ...
07/27/2010
The British are coming!  The British are coming!  Ok, maybe they aren't British, but they are coming from just as far.  Yup, the gang from Seattle is coming to Boston to deliver another exciting day of Raincamp in Boston! Soon they'll be delivering sweet FREEDOM from ineffective online marketing!...
07/19/2010
This is a really cool video about living in small houses - or "living with less".  It is interesting to watch the trends as people desire to live in less square footage than what was popular even just a few years ago.  While this is taking it pretty extreme - in a lot of ways, this sort of looks ...
07/19/2010
I am so excited to share with you, what I think is one of the biggest announcements Zillow has made to date for our real estate partners!  Soon For-Sale listings on Zillow will be getting almost twice the exposure through an alliance formed with Yahoo! Real Estate.  Essentially the second and thi...
07/09/2010
There are so many great, and free, tools out there.  But here is a list of my 5 favorite web services that I use almost daily to help with business communication.  HootSuite- This service allows you to schedule Tweets, so you don't actually have to be at your computer to send them.  Say for examp...
07/07/2010
If you are into data, this blog post by Glenn Kelman of Redfin is an interesting read: The Rise of the Quants. It interestingly argues how online marketing isn't so much about branding, but about data and math.  All the data being collected about us as we surf the information super highway isn't ...
07/02/2010
Zillow is holding a number of events in Northern California for agents to learn how to best market themselves to the nearly 11 million people that are visiting the site each month.  We'll start the hour by discussing the Zestimate.  If you've ever had a client say "But Zillow says..." then this s...
07/01/2010
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Sara Bonert

Real Estate Internet Marketing
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