marketing: One Day On Market! Camp Verde Property In Contract! - 08/07/22 02:43 PM
2065 W. Verde West, Camp Verde, AZ 86322 A Remodeled Camp Verde Hidden Treasure

Main Living 2nd Floor  3 Bedrooms   |   2,160 Sq Ft   |   2 Updated Baths1.07 Acres.   |   New Deck  |   2 Levels Chicken Coup   |   Greenhouse   |   Covered Entrance  MLS # 530872

   Unobstructed 2nd Floor Views   Printable FlyerNote:
This property was on the market for one day before the sellers accepted a full-price offer.  The market is slowing. Three months ago, I would have had ten showings in the first two days with multiple offers.  I present my properties to … (30 comments)

marketing: What Is Virtual Staging and How Can It Benefit A Seller? - 04/15/22 02:44 PM
What Is Virtual Staging? Real estate marketing has come a long way with all the technological advances, and right now, many sellers just want their property sold fast at the highest price possible.  In today's market, homes are selling so fast that staging a home may not be an option that a seller wants to pursue.
However, "Virtual Staging" may be an option.  Virtual Staging is placing non-real or imaginary staging, such as, furniture, lamps, tables, TVs, art work, plants, and flower vases, into a room or space. For example, the image above has been virtually staged. All the articles or … (51 comments)

marketing: Sellers - Are You Thinking Of Selling Your Sedona Home? - 04/06/22 03:01 PM
Sellers - Thinking About Selling our Sedona Home?I'll Walk You Through It All...
I AM YOUR SOLUTIONS REALTOR®
Get Fast Results with Professional Marketing and Syndication!
I am ready to reveal the secrets of how we work together to sell your home...
I create a VISION. I sit down and discuss the reasons you bought this home.  What initially attracted you to it? What do you love about it? How have you made it special? It is the buyer who needs to visualize themselves in this home. I fashion a PRESENTATION with you.  We position your home in the market. We set up a … (26 comments)

marketing: Halloween... - 2020 - A Year Long SPOOKtacular Event! - 10/26/20 05:54 PM
October Challenge Post 2 - To Think Is To Create
 
How To Turn Scary Into Spooktacular
 
 
 
 
 
Using American Ingenuity
 
Most of us have had to redefine our business process including our marketing plans, goals, and most of all, how we had to show properties.  It has been a scary year for many people. Realtor Associations and Health Departments had to figure out how to conduct business in a safe and healthy way.  As brokers and agents, we had to adjust our services for clients. We had to prove we could do this in a safe way to gain our clients' trust.  It was challenging but … (30 comments)

marketing: SOLD and Closed! Sedona Golf Resort - Highest Price/SF ! A hole in One - 04/16/19 06:18 PM
Sold & Closed!
Highest Price/Sq Ft of All Sedona Golf Resort Homes!
205 E. Bighorn Ct. Sedona AZ 86351
MLS # 518739
See Pricing and More Info including golf course interactive map, aerial videos, as well as printable flyers and full amenity list...
at 
SedonaGolfResortHomes.com
 
Of the 19 Sedona Golf Resort Homes that have sold in the past year, this home garnered the highest Price/SF of all homes sold. The Median Sold Price/SF was $255.
This home sold for $325/SF! 
A top agent in the area told me that I could never get that price....but we did! 
 ~ ~ ~
1951 2BR 2BA Golf Whether you love the serenity of living … (12 comments)

marketing: Full Page Newspaper Marketing Triggers That All Important Phone Call - 04/11/19 06:43 PM
I thought it was important to share this post from the marketing queen, Barbara Todaro. I realize there are a lot of agents that do not believe in print advertising. I am a strong believer in balanced marketing and I think Barbara covers it very well.  I have found that sellers want to know you are doing everything possible to sell their home. Print is part of that advertising.  
Sellers want to see your custom campaign for their property. See what Barbara has to say about this...
 
 
Print marketing, in my area, is a very strong method of real estate exposure. … (19 comments)

marketing: March Magic Marketing - Differentiation and Bespoke Service - 03/12/19 01:04 PM
March Magic Marketing by Sally K. & David L. Hanson 
 
Differentiation and Bespoke Service
Providing "White Glove" Marketing 
 
White glove service may conjure up images of a military style white-glove inspection.  For others, images of a woman wearing long white gloves at a Debutant Ball or a butler who is providing top quality service to a wealthy individual. In most cases, when a person hears the term "white glove service" it means that it is over the top, exceeding expectations. Something only the wealthy can afford. You get the idea. 
 
It Should Be No Surprise...
 
My husband and I came from service industries. We have always provided the highest … (41 comments)

marketing: Youtube Thurs -"Snapshot" Video - A Quick Luxury Listing Presentation - 09/20/18 05:06 PM
108 Shadow Mountain Drive Sedona Arizona
Snapshot Video
Go to SedonaLuxuryHome.com to learn more about the listing above
 
If An Image Scrolls Only One Second... 
Will It Still Make An Impression?
I want to share this 49 second YouTube video.  The goal is to show what can be done on social media channels to hold the attention of the viewer.  
The average time a picture scrolls on a video is usually 4 seconds.  The bulk of these pics were cut down to aproximately 1 second each.  There is an intro and outro and the first two pics are a little longer than 1 second.  
To grab the attention of the viewer, my … (27 comments)

marketing: Youtube Thurs. and Niches - The Finished TV Commercial ~ Sedona Style - 07/26/18 07:47 PM
If you have not seen the video I posted earlier today,
you might want to check it out. It helps put the finished project (below) into perspective.
"The Making of a Sedona TV Commercial"
 
The Finished TV Commercial
 
If you want more info on the luxury townhome in this commercial please go to 
SedonaLuxuryHome.com
 
Exceeding My Expectations
I was very anxious and excited to see the finished product. Honestly, I did not know what to expect. After all, thousands of people are going to be seeing this commercial and I want to provide a marketing venue that buyers and sellers alike will appreciate. My goal is to always exceed … (41 comments)

marketing: Youtube Thurs - Making of a Local Sedona TV Commercial - w/ Bloopers - 07/26/18 03:38 PM
The Making of a Sedona TV Commercial 
My First Experience.... Bloopers and All!
I was very leary about doing this. Something like this is not in my comfort zone. But as we know, you can't grow if you stay in your comfort zone.  Randy Rieger who has been a client of mine is the salesperson for Sedona.TV channel 16.  He wanted to meet with me to discuss making a commercial for my business. So we met. I talked with my husband and he was all for it, so here we are! The project is complete and I will be sharing the current commercial with … (10 comments)

marketing: Stepping Outside (or should I say inside) The Box In Sedona AZ... - 07/09/18 01:28 PM
Providing A Professionally Polished Video
The Cottages At Coffeepot
Soldiers Pass, Sedona Arizona - One of my clients who bought from me works at Red Rock TV, a cable network for Sedona and the Verde Valley. Red Rock TV hits every hotel and home in the Sedona area. He approached me to do a TV spot for the network, I bounced it off my husband and he asked how fast can we get started? !! (That was last week!)
The image above shows me standing in the box to eliminate the harsh sunlight which helps soften the look for the video. I am so glad that monsoon was starting … (20 comments)

marketing: SOLD and CLOSED! ~ Another Chapel Area Home With Iconic Red Rock Views - 04/25/18 08:31 AM
Sold & Closed! 130 Indian Cliffs Rd. Sedona, Arizona 86336
Iconic Chapel Area of Sedona
 
 Video is 59 seconds with iconic Chapel Views 
Imagine owning your own rooftop observation deck with iconic sunsets and sunrises of the famous rocks and landmarks of Sedona, including Cathedral Rock, The Chapel In The Rocks, Twin Sisters, Madonna and Child, Elephant Rock, and much more! Perched on a little hill with a custom private driveway, You will feel you are in your own sanctuary. As you enter your walkway, take in the dramatic views of Elephant Rock on your left. As you near the top of the stairway, … (22 comments)

marketing: You-Tube Thurs - My 1st Video Featuring ME! - 130 Indian Cliffs Rd - 03/15/18 09:16 AM
1130 Indian Cliffs Road Sedona AZ 86336
Sheri Sperry's First Impromptu Video
 
Announcing An Open House On March 10th....
 
My husband was helping me prepare for the open house at 130 Indian Cliffs Rd, Sedona Arizona on March 10th. We decided to do a quick video to announce the open house on You-Tube. I have taken that video and added additional video clips and images to make a more complete video presentation. 
Movavi Slideshow Maker 3 (for Mac or PC)
 
Marketing is critical for open houses. Besides placing the open house on the SVVAR MLS, we create videos on Movavi Slideshow Maker 3  . It is simple to … (20 comments)

marketing: Youtube Thursday - 130 Indian Cliffs Sedona - Outdoor Video How To - 02/01/18 06:35 PM
130 Indian Cliffs Rd. Sedona AZ
This beautiful home was recently staged and more images were taken from the outside to showcase the views and the location of the home perched on a small hill. 
I normally use Final-Cut Pro to make videos. It is a very powerful program but can be cumbersome with a learning curve. I am a Mac user, and Movavi is a program for Mac.  But Viddyoze is Cloud Based.
For fast videos, I have found Movavi Slideshow Maker extremely easy to use with great results.  You just drag and drop your images or video clip into the maker. You can … (11 comments)

marketing: My Branding Photo ~ The Wave ~ Revisiting The Evolution - 10/31/17 06:32 PM
 
SellSedona.com
Branding Image 
Photo Above should be used for Dick Greenberg 's  Photo Contest - Real Estate: Branding
The above image has evolved from the image below... where the font was not as readable.
 
 
 
 
I had help with developing this wave element for the bottom of branded photos and marketing by my branding coach BrandFace / Tonya Eberhart & Michael Carr . I also use a varitation of it in some of my other advertising as well. Many of my posts with real estate photos show up with this branding element. I also chose the dark blue background because I consider it a very rich color.
 
The elements that I … (22 comments)

marketing: Friday the 13th - It's Time For A Halloween Promo - 10/12/17 03:45 PM
Halloween Is Coming!
Sedona Style
Enjoy The Halloween Season
No Better Time To Start Than Friday the 13th!  
I updated this video to include my current picture and brokerage. You also can update videos quickly and efficiently by keeping the original file before processing.  I used Final Cut Pro and switched out a couple of slides with updated graphics and than reprocessed this video for YouTube - Vimeo - and a Master Video. Other platforms I use and keep the project files are Movavi Slideshow Maker - Movavi Screen Capture and the original Explaindio Video Creator. 
This was a fun and "scary" video to make! 
    
Search For … (10 comments)

marketing: Part 3 - You Know What They Say About First Impressions! - 09/11/17 09:58 AM
"Always Remember, your first showing is on the Internet...
NOT through your front door!"  Jackie Leavenworth
 
Presenting Your Sedona Property To Sell
Marketing - Knowing your audience and potential clientele base is essential to be able to focus on the best way to get your property in front of that buyer.  We know that 90% of those looking for real estate visit the Internet during the process. 
Preparation vs. Presentation
You know what they say about first impressions!
Preparation - Many articles have been written about curb appeal and staging.  Other topics can include an assessment of repairs and updates to a home. If you do not Position the house to sell than … (17 comments)

marketing: Sellers - Thinking About Selling Your Sedona Home? - 07/31/17 08:45 AM
 I’ll Walk You Through it All.I AM YOUR SOLUTIONS REALTOR®
Get Your Home Sold! 
Get Started Today by Scheduling a Complimentary Seller's Consultation.Sellers, the sale of your home is more than a business transaction. Recognizing that selling your home can be emotionally trying, I take extreme care as your guide through the process. I live locally and understand how difficult it can be to make a change and have helped many of my clients through the transition of selling their home. You can rely on me to evaluate the details of your home sale and advise you in making decisions. I will help … (15 comments)

marketing: Diary of a HOT Property! Sedona Arizona - 07/29/17 06:42 PM
New Listing! Multiple Offers Day 1 ~ West Sedona, ArizonaMLS #513827
 
 
 
120 Panorama Blvd Sedona AZ 86336
Virtual Tour of 120 PanoramaThe Pitch
WEST SEDONA LOCATION - Currently, there are only two single family homes at or below $350,000 in West Sedona. These homes are a rare find. Enjoy VIEWS of Coffee Pot & Thunder Mountain from the great room while sitting by the fireplace on those crisp Sedona evenings this fall. Two bedrooms, 1 ¾ baths plus a room that can be used as an office, reading, or craft room. It is also located in a desirable neighborhood. and is well maintained … (13 comments)

marketing: June 2017 - Western Hills Market Conditions Sedona AZ 86336 - 06/17/17 06:09 AM
 June 2017 Subdivision Market Conditions Western Hills, West Sedona AZ 86336
Chimney Rock - Capitol Butte - Thunder Mountain - Coffeepot Rock
Courtesy of
Western Hills - A Sub-division of West Sedona Arizona 86336If you travel north from State Route (SR) 89A onto Rodeo Road and start heading up the hill, you will reach Western Hills sub-division, Sedona Arizona. What you will notice first are Crimson Red Rocks of Capital Butte and Thunder Mountain. Yes, this is the same Thunder Mountain that Walt Disney named his famous roller coaster ride after. Disney had a home not far from Western Hills. Sedona was a favorite get-away … (5 comments)

 
Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®  (Coldwell Banker Realty)

Sheri Sperry - MCNE®

(928) 274-7355 ~ YOUR Solutions REALTOR®

Sedona, AZ

More about me…

Coldwell Banker Realty

Address: 195 West State Route 89A, Sedona, AZ, 86336

Mobile: (928) 274-7355

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Sedona - 86336

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