real estate marketing: Is Your Agent's 'Popularity' Important to Your Real Estate Transaction?
- 11/14/10 01:01 PM
Before you hire a real estate professional for the very important job of marketing and selling or assisting you with the purchase of your most precious asset, it might be a good idea to find out how 'popular' they are! Here are some of the ways your agent's rating or popularity with other agents might affect the sale of your home: Business ratings, web access, and mobile marketing are becoming more and more important in today's 'tech driven' world. If you're selling your home, the name of the game is attracting home buyers. Today's tech savvy buyers are starting their search … (2 comments)
real estate marketing: HOW CAN I GET MY REAL ESTATE LISTINGS ON MY FACEBOOK FAN PAGE? THE REAL ESTATE BOOK HAS AN APP FOR THAT!
- 02/25/10 10:09 AM
I've done several posts about the value added to your Real Estate marketing by print advertising. In many real estate marketing circles there are different schools of thought and stong opinions pertaining to how much value the printed word holds in today's "tech savy" world. (Love the "TECH SAVVY AGENT" fan page on FACEBOOK... great job guys!) Of course, the best way to make that determination is to be diligent about tracking your lead sources and analyzing the results to discover just which marketing dollars spent are making that phone ring the most times!
Our team, despite the down economy, has always budgeted in costs for print advertising. We have made adjustments in the sizes of some of our print ads... but we do them, faithfully, each month. It has been our experience and observation that print advertising is key to establishing credibility and name/ face recognition in our local real estate market and, although internet marketing is hot right … (7 comments)
real estate marketing: Do You Have a "Social Media Strategy?" ... It's Kind of a BIG DEAL!
- 06/24/09 09:04 AM
All of us are being bombarded with advice, seminars, etc. about the importance of having a presence on the important social media platforms. Great advice.... not very helpful, though, without also giving some advice about developing a strategy for using your presence on all of these sites! When I first started posting our team's profile and information on sites like: ACTIVE RAIN, FACEBOOK, TWITTER, AND MYSPACE... I wasn't quite certain how I was going to use these profiles to market our business and to generate buzz, interest and leads. In hind sight... I now realize that developing the STRATEGY is the first … (54 comments)
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Bradenton, Sarasota, Real Estate ~ The Serena Group
Before you hire a real estate professional for the very important job of marketing and selling or assisting you with the purchase of your most precious asset, it might be a good idea to find out how 'popular' they are!
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