Shad Rockstad's (shadrockstad) Blog

Posting more often is not the goal. The goal is a social media system that keeps an agent visible, useful, and easy to contact when a buyer or seller is ready to act.Most people will not need real estate help the first time they see a post. They may need it months later, after seeing market updat...

A listing status update can do more than announce activity. Just listed, pending, and just sold posts can show homeowners how an agent creates demand, manages the process, and gets a property from launch to closing.From my perspective building marketing systems for real estate agents, the differe...