marketing: BIG DEAL...Just another 20,000 AR points.
- 03/01/09 03:20 AM
When I first became aware of Active Rain 3 months ago, I decided to embrace it. I'm not the most prolific blogger or the most prophetic blogger (do I get points for alliteration?) but I do spend a fair amount of time on the Rain in hopes of gleaning some pertinent information and expand my professional connections. I must say it has worked - far beyond my expectations. I have actually made friends and important associations on here AND have found a fair amount of serious buyers. Unreal. Anyway, it was my goal all along to post this note if I … (26 comments)
marketing: PREFONTAINE AND REAL ESTATE...IT WORKS FOR ME!
- 01/27/09 07:39 AM
The economy has "gone south" here in Sandpoint, Idaho as it has all across the country. It doesn't look like we can expect to see an old fashioned economic revival for at least two years. These are the times when we need exceptional inspiration to get us motivated and excited about our lives and professions. This is when I turn to PRE! "To give anything less than your best is to sacrifice the gift." Life is a race...a competition...a work of art. A person cannot control what the Universe dishes out to us, but we can control how we react to … (30 comments)
marketing: Marketing Yourself through "Farms"
- 01/07/09 02:13 PM
It's going to be tough for the next year for all of us "Realtors". We have to use the tools we have learned over the years to get our name and reputations in front of the buyers. Many of us have let the "farm" concept slide into the back of our arsenal. 2009 is probably the time to bring this back to the forefront.There are several tips for farming and marketing that should be addressed:1) Design a mailing that will be kept...something that the recipient will file away and look at from time to time.2) Be thoughtful with the use of … (2 comments)
marketing: SIGNAGE SELLS!
- 01/02/09 04:26 AM
We all know that actual FOR SALE signage on a property is still your best advertising. The numbers support this every month.I recently listed a commercial property that was "priced to sell" but the client didn't want any signage. I tried to convince him of the importance of signage but he felt it could negatively impact his business. He knows his business and he IS the client so...we went with no signage.My team pushed the product...realtor round table discussions, assorted real estate tours, media advertising, internet advertising, etc. NOT ONE PHONE CALL in 2 months. This is the worst market in … (16 comments)
marketing: ENHANCE YOUR OFFICE IMAGE
- 12/26/08 03:48 PM
I got a great Christmas gift that I plan to use as a tool to help me sell my listings and promote my business. My kids gave me a "Digital Photo Frame" that runs a continuous slideshow of photos. I'm sure they thought I would be using this to display family photos but I think it is the perfect platform to run a continuous display of the photos highlighting the properties I need to move. As customers and fellow agents wander past my desk, the slideshow is running for their enjoyment and edification...plus, they are really cool. They come in 7" … (6 comments)
When I first became aware of Active Rain 3 months ago, I decided to embrace it. I'm not the most prolific blogger or the most prophetic blogger (do I get points for alliteration?) but I do spend a fair amount of time on the Rain in hopes of gleaning some pertinent information and expand my professional connections. I must say it has worked - far beyond my expectations. I have actually made friends and important associations on here AND have found a fair amount of serious buyers. Unreal. Anyway, it was my goal all along to post this note if I … (26 comments)
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