advertising: Ten New Ideas for Using Business Cards -- More Print Media Inspiration
- 05/25/13 05:14 AM
We don't normally think of business cards as part of our print media strategy, but they are. And they are an inexpensive item that we use (or should be using) every day. How can you distribute your business card in new ways to get your name out there and encourage calls? 1. Tuck a business card in every library book you return -- in the middle, where it won't fall out. 2. The next time you visit a book store, place cards in several popular consumer-oriented books about real estate. You could even write a brief note on the back to encourage a … (3 comments)
advertising: Print Media Should Be Part of Your Marketing Plan
- 05/18/13 04:47 PM
Just about everyone in real estate knows that somewhere between 80% and 90% of buyers start their search for a home on the Internet--or find their home there. It's also true that newspaper readership has declined markedly over the past few years. But if you think this means that print is out of date, think again. "Print" encompasses not only newspaper ads and real estate books, but flyers and postcards and business cards and notes you write, magnets, and even your name badge. Virtually everything that involves printing on a fixed, permanent surface is a form of print advertising. With that in … (2 comments)
advertising: Easy Advertising: Personalized Water Bottle Labels for Your Open House
- 05/25/10 09:49 AM
With summer coming on fast, people will be drinking lots more water. Why not personalize the water bottles you hand out at your open houses or other occasions? It's easy, fast, and inexpensive. There are two basic approaches: Buy self-sticking labels of the right size in a variety of colors and styles, or use plain paper (any color) and glue-stick or tape the labels to the bottles. The advantage of the first plan is that it can look a bit more professional and clean (but it costs more and goofs cannot easily be fixed). The advantage of the second method is … (13 comments)
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We don't normally think of business cards as part of our print media strategy, but they are. And they are an inexpensive item that we use (or should be using) every day. How can you distribute your business card in new ways to get your name out there and encourage calls?
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