marketing: Chinet: The Great Stress Reliever - 07/16/14 03:12 AM
As a small business owner, parent, friend, adult child, sibling or neighbor...Your plate can get incredibly full. Small Business owners tend to have more on their plate than most, honestly. Add the unexpected addition of life when you least expect it, and your plate can and will start hitting maximim capacity.
This past month has been one of those months for me. I run 2 pretty exciting businesses¬†- both are full steam ahead and I'm definitely being rewarded for all my hard work over the years! More importantly, in the past month I've had to not only manage what life throws … (2 comments)

marketing: Lessons from the Shoe Salesman at Rosenblatt's - 06/29/14 12:01 AM
I always look back at my mother's real estate business. Every experience growing up has absolutely defined who I am. I swore, after watching my mother build her empire, I myself would never be a business owner. I watched her work endlessly, never missing an opportunity to hand out her card and talk real estate. Whether we were at the grocery store, the post office or having our teeth cleaned, my mother was "helping people's dreams come true" through home ownership. She never turned off. Ever.
As a kid, it was painful. I recall being at Rosenblatt's Department Store and I … (6 comments)

marketing: Failure To Launch - 06/27/14 07:08 AM
I remember when my mom started her real estate business. She dragged my sister and I to town hall and made a list of every home owner who had bought their house in our town 6 years ago. Then she dragged us to the library, and while my sister and I were entertained with seeing if we could find a pet monkey (that was our reward for being "good kids" when my mother "hit it big,") my mother wrote down information furiously from the reverse directories. We then watched her knock on every door in her "target market" and spend endless … (46 comments)

 
Colleen Ferrary

Colleen Ferrary

West Hartford, CT

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