home buyers: Peter Cottontail isn’t the Only One on the Move this Spring: So are Home Shoppers and Mobile Real Estate App Usage - 04/05/12 11:39 PM
It’s that time of year again. Time for the bunnies to get to hopping, and for home buyers to get to shopping. It’s no secret that spring is a crucial time period for the real estate industry and its respective agents and brokers.
With  real estate applications being used by an increasing-number of the house hunting market, the “real estate” season is more mobile and faster paced  for real estate professionals than ever before.
According to a recent report from The Real Estate Book, mobile real estate applications have become an irreplaceable tool for the home shopper. Reportedly, house hunters use … (1 comments)

home buyers: Inman Real Estate Connect, NYC – Are Agents and Broker Owners Ready to Connect with their customers via Mobile? - 01/13/12 02:01 AM
The first full day at Inman NYC was very interesting. Lots on fascinating discussion around technology, real estate tools and what real estate agents really use or don’t in their everyday business.
One fact is clear, everyone I’ve spoken with so far seems to understand that real estate agents and industry pros alike need to use technology, including mobile. But everyone also agrees that agents will be slow to adopt. While that may be true, I am not sure home buyers and sellers are so slow to embrace technology.
So there is an interesting tension in that fact. The question is, which … (0 comments)

home buyers: Mobile will get your Brand to the “Forefront of Millions of Potential Customers’ Minds” - 12/15/11 05:32 AM
In an article for Research 2 Guidance: The Mobile Research Specialists, Ralf-Gordon Jahns discusses why his company thinks mobile applications will become as important for companies as their websites. The mobile app marketplaces are constantly changing and developing. This constant positive growth has led Ralf to his list of six reasons to support the companies’ claims of application importance.

For reasons 1-3, both the ubiquity of Smartphone and the ubiquity of app stores will contribute greatly to the success of mobile apps.  Smartphone will increasingly grow in popularity, causing the use of standard cell phones to decrease. This growth in … (2 comments)

home buyers: Give your Business a Gift this Holiday Season. Mobile Technology Powered by Smarter Agent. - 11/22/11 11:49 PM
While you concentrate on your business, let us handle you’re mobile technology. Whether you’re a REALTOR®  or advertiser looking to reach home buyers, you’ll garner brand awareness and be recognized as a mobile innovator. For example, South Jersey’s Balsley Losco Realty was recognized last Sunday’s Real Estate Section of the Atlantic City Press.  MetLife Home Loans, an advertising sponsor of Balsley Losco’s mobile app powered by Smarter Agent, also benefits from brand awareness and leads generated through Balsley Losco’s mobile app.
As Bob Dylan croons, “The Times They Are a Changin’”.   Ten years ago, if you didn’t hop on the Internet … (4 comments)




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