real estate application: Not a “Tech-Savvy” Real Estate Pro? How a Little Initiative on the Part of a “Tech Challenged” Agent Closed A Deal with her new Real Estate App - 04/05/12 12:24 AM
When we chat with real estate agents and brokers about our mobile real estate app, oftentimes the phrase “not tech-savvy” arises as to why they have not yet implemented a real estate app for their business. While we do understand that real estate mobile applications can be a little daunting to real estate pros who have succeeded without one for the duration of their career, the fact remains that to be relevant in today’s real estate market, with its increasingly-mobile client-base, agents and brokers alike simply MUST add a branded or White Label real estate application to their real estate tool … (2 comments)

real estate application: “Leading Real Estate Companies of the World(R) Brokers and Agents Say: “I Want My iPad App,”. Oh Yeah. Smarter Agent has an App for That. - 03/23/12 02:43 AM
In a recent press release from the Wall Street’s Journal, Market Watch, the results of a survey at the 2012 Leading Real Estate Companies of the World(R) Conference that began yesterday in Orlando, FL showed that of all the mobile  technology available realtors today, the iPad app is most sought after. We agree, since the launch of the Smarter Agent iPad app many of our clients have been asking us to brand the app for them. 
 From the article:
 “The iPad Presentation App topped a list of 25 different marketing products, from which respondents chose up to five different products they … (0 comments)

real estate application: Congratulations to Jeannie Bailey for Winning the Smarter Agent Branded App ERA IBC Giveaway - 03/20/12 04:22 AM
At ERA IBC, we gave away a branded app at an agent education session. On Friday, I had a chance to interview Jeannie Bailey, our winner. Jeannie is an agent with ERA Home Network Real Estate in Westerville, Ohio.

Phil:  Jeannie, how have you enjoyed the ERA IBC conference in New Orleans so far?
Jeannie: I love it. It’s the second one I’ve been to and I just like to meet people from all over the country and even around the world.
Phil: What was your favorite education session so far at the IBC conference?
Jeannie:  That would be yours … (1 comments)

real estate application: Smarter Agent Real Estate Partner Highlight – Scott Nelson, Wolfson Cutler Real Estate - 03/08/12 12:31 AM
As part of our regular customer outreach, we often chat with our mobile real estate partners to see how the Smarter Agent real estate application is working for them and their business.
Recently, we chatted with Scott Nelson of the Medfordhouse.com Real Estate Radio Show and Wolfson Cutler Real Estate in Medford, MA about how our mobile real estate application has driven advancements in his real estate business.
SA –           What technology advances have you seen make a difference for RE in your tenure?
SN –                Since my beginning in real estate (nine years ago), technology has made huge … (0 comments)

real estate application: Homes for Sale from Smarter Agent Now live in the iPad App Store - 03/01/12 05:11 AM
Contact Person: Tracie Close, Online Marketing ManagerCompany Name: Smarter Agent, LLCTelephone Number: 856-614-5468Fax Number: 972-215-0236Email Address: tclose@smarteragent.com
Web site address: http://www.smarteragent.com
Homes for Sale from Smarter Agent Now live in the iPad App Store
Camden, NJ. March 1, 2012 — Smarter Agent, the award winning location-based real estate mobile application company announced today that their newly-developed Homes for Sale real estate application  is live in the iPad app stores.
This Beta release of the Smarter Agent Homes for Sale iPad app offers a targeted real estate search tool for home buyers interested in local real estate. The app was developed to … (2 comments)

real estate application: Real Estate Re-Enters the Super Bowl Ad Mix, led By CENTURY 21 - 02/01/12 02:38 AM
Coincidentally, it’s been 21 years since any real estate brand has been part of the coveted Super Bowl Ad mix. Why is that a coincidence? Because powerhouse real estate brand and Smarter Agent White Label mobile real estate application partner, CENTURY 21, have thrown their hat in the ring to join in the most-watched day of television and a long-history of outrageous if not memorable commercials.
In a recent article on Forbes.com, Forbe’s Jennifer Sooney interviewed Bev Thorne, CENTURY 21 CMO, about the company’s dramatic reentrance to the television advertising game. In response to questions about the real estate company’s decision … (0 comments)

real estate application: Broker Owners: Be Informed When Using Aggregator Sites - 01/12/12 06:16 AM
After listening more to this aggregator debate I still need a few answers, and thanks Victor Lund at Wave and others that added insight.
My general feeling is that franchisors and market leading broker-owners should not send listings to aggregator sites. But I do see the reasons mentioned that brokers that can’t market their own brand effectively may opt to use aggregators more heavily.
Here are some reasons for my opinion:
86% of households move within the same city or county, according to the 2010 United State Census. So taking dollars that could be going into YOUR local web sites, or … (0 comments)

real estate application: Smarter Agent Announces New MLS to their Mobile Real Estate Application - 12/13/11 02:20 AM
FOR IMMEDIATE RELEASE:
Contact Person: Tracie Close, Online Marketing ManagerCompany Name: Smarter Agent, LLCTelephone Number: 856-614-5468Fax Number: 972-215-0236Email Address: tclose@smarteragent.com
Web site address: http://www.smarteragent.com
Smarter Agent Announces New MLS to their Mobile Real Estate Application
Camden, NJ. December 13, 2011 — Smarter Agent, the leading mobile real estate application in the US announced today the addition of 14 Real Estate Multiple Listing Services, MLSs, to their real estate mobile application listings taking their total MLS participation number to 353 listing sites.
Smarter Agent’s listing also now surpass more than 4 million homes and properties around the country accessible through its free … (2 comments)

real estate application: Stop Showing Old Real Estate Data! It’s Time we put our Collective Foot Down and Demand Data Quality. - 12/06/11 04:04 AM
Recently I put my house on the market. Being a member of the Smarter Agent team, I was excited to see my listing show up in the Smarter Agent mobile app.  My house went on the market at 2:19 PM on a Friday and was live in the Smarter Agent mobile app by the time I woke up on Saturday morning (to be precise, it was actually live in the app at 1am on Saturday morning).  I was thrilled, I quickly emailed all of my friends and family my new listing right from within the app and told them to spread … (0 comments)

 


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