text message marketing: Alphabet soup - what the #@$% do all those real estate acronymns mean?!?! - 02/03/10 09:27 AM
 
Ever wonder what all those abbreviations mean behind a real estate professional’s signature?  We did too, which is why for the past year we have collected all designations and their definitions/criteria that have come across our radar.  We call this list “Alphabet Soup”.
The list below may be useful to you; if you find any designations we’re missing, please add a comment to this post with as much info as you can and we’ll keep on top of updating the content.  If you are re-posting this list, please give credit where credit is due and link back to Goomzee's Mobile … (3 comments)

text message marketing: With Our Powers Combined: R.E. Investing & the "Four-oh Wunk" - 11/25/09 08:14 AM
A little bird fluttering about the office last week told me of a tantalizing opportunity for my 401(k).  For those of you in the dark, a 401(k) is a retirement savings portfolio and can be used to facilitate investments.  You may hear experts refer to it as a “four-oh wunk”; don’t be alarmed, this pronunciation also points to the same section of IRS Tax Code that serves as both an IRS Tax Code and the name of a retirement portfolio that can be used to facilitate investments. 
 
Among other things, the bird mentioned that I should be primarily looking … (2 comments)

text message marketing: Know the Truth, No Matter How Hard It Hurts - 11/09/09 08:49 AM
“A 2% reduction in negative word of mouth boosts sales growth by 1%”
London School of Economics and Political Science, “Advocacy Drives Growth” Study  
If you are an active participant in today’s social media circles, you NEED to be monitoring and managing your reputation.  I’m not talking about your street rep (the kind that keeps you from getting mugged by a rival gang), but your online rep (the kind that keeps your company and your name shielded from mudslingers).  As shown in the London School of E&PL’s Word - of - Mouth study, mismanagement of your online reputation has the … (17 comments)

text message marketing: Goomzee Heats Up The Summer By Signing Four More Multiple Listing Services - 09/10/09 10:33 AM
Missoula MT Sept 8, 2009 - Agreements with Intermountain MLS of Boise and Northwest Montana Association of REALTORs in Kalispell, plus two others, continue to grow Goomzee’s nationwide footprint.  Goomzee®, a leading text message marketing and lead generation provider that connects buyers and sellers in real time, announces agreements with four more multiple listings services.   Intermountain MLS of Boise Idaho spans southern Idaho and eastern Oregon and is the largest multiple listing service provider in Idaho.  Northwest Montana Association of REALTORs spans Montana’s beautiful Flathead Lake communities and is the largest multiple listing service provider in Montana.  Goomzee also has … (0 comments)

text message marketing: GOOMZEE SIMPLIFIES PHOTO MANAGEMENT FOR REALTORS; INTRODUCES DRAG & DROP - 08/25/09 02:26 AM
Missoula, MT - August 25, 2009 – Goomzee, a leading provider of text-message marketing solutions for real estate professionals, announced today one of its latest innovations for marketing professionals, drag and drop photo organizing.  This functionality is available within its web-based campaign management software that its customers use to publish and manage text message marketing campaigns.  The new functionality will allow any user to reorganize photos and captions in seconds right from their web browser with a simple drag and drop interface.
Sales professionals realize that photos are essential when marketing any product or service today, and real estate marketing is … (5 comments)

text message marketing: Will The Real Fidelity Please Stand Up? - 08/13/09 08:46 AM
As you may know, the holdings of Fidelity National Real Estate Solutions have recently been re-branded as LPS Real Estate Group.  Some individuals in the industry instantly labeled the move as a “Fire Sale”, but in reality the situation is really nothing more than a simple name change.  Well, maybe I shouldn’t have spoken so quickly.  “Simple” is misleading, as the advent of LPS has caused a bit of confusion among Real Estate agents and RE tech vendors alike, many of which work with FNRES-now-LPS on a daily basis.
 

 
With this confusion in mind, I set out to … (0 comments)

text message marketing: How Being ‘Hyperpersonal’ Helped Me Meet New Bloggers - 07/13/09 07:54 AM
Everyone knows the importance of having ‘hyperlocal’ content on your blog, but how many people, I wonder, recognize the importance of being ‘hyperpersonal’?  Last week I was tasked to uncover some hyperlocal blogs in our current clients’ markets.  Most ‘experts’ will say the best way to get on another blogger’s radar would be to lurk around the site until you find a post you feel comfortable commenting on.  But I must say that I am not a fan of waiting, plain and simple.  I found several blogs across the States worth following and here is how I went about garnishing the … (3 comments)

text message marketing: "What happens if I put a '0' here..." - 06/29/09 10:07 AM
Last week’s team meeting produced an interesting tale of ‘overpricing woe’.  The parents of one of my associates listed their house in mid-2006 at $590,000.  The inaccurate list price was determined by their real estate agent, and the property sat on market for nearly 2 years, suffering a price drop of almost $200K.  By the time my co-worker’s family unloaded the property, they had to settle for only $400,000; this unpleasant situation could’ve been avoided if only it had initially hit the market in the correct price range.
 
Overpriced listings are, unfortunately, a common practice in real estate.  Some agents … (13 comments)

text message marketing: Wishing I Was a First-Time Homebuyer in '09 - 05/28/09 04:06 AM
I am in no position to stand on a soapbox and preach a “How To” on revitalizing the real estate market. I can however let you in on today’s most un-secretive, yet still ambiguous headline that stands to be one of your greatest selling tools for 2009: The $8,000 First-Time Home Buyer’s Tax Credit.
With more than 300,000 buyers ‘coming off the fences’, one could attribute the recent industry uptick to several factors: a reduced inventory of agents which means a higher quality offering from those that remain; constant technological innovations serving to assist agents and streamline the closing process; the … (2 comments)

 

Austin Smith

Goomzee.com

Missoula, MT

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