While it is expected for industry professionals to provide home buyers and sellers advice based on market conditions, sales, statistics and real estate trends so they may move forward and make a commitment.
It is never okay to inject fear into the conversation, potentially forcing a quick decision. That can be very counterproductive by ratcheting up emotions, tempering distrust and quashing a successful end.
Instead, create a competitive edge. Let the client know that other people may be looking at the same home and if they want to 'sleep on it', it may go under contract quickly and they could miss out on the home of their dreams.
An offer opens up negotiations for … (11 comments)
Tried and true methods implemented consistently gain desirable results. Hard work remains a priority for most of us, though some think taking an easier approach takes precedence. Have you ever been taken by a heavy hitting, high pressure salesperson who promised spectacular results but instead were lackluster?
You were enamored because it sounded so good!
I have and apparently many others have experienced the same thing, whether it involved purchasing a vacuum cleaner, high cost alarm system, grocery cart advertising, bus stop bench ads, timeshare, hair care products, diet pills, etc. The list goes on and on as emotions are targeted with a … (20 comments)
This is an entry to the July contest, Your Riches Are in The Niches! When first starting my career, I thought that on-site sales was THE place to be. That did not last long as I prefer to be consistently on the move.
Besides, people at that time, were buying or building few upper-end homes in the area. Those in the industry that survived that last downturn in the market can attest to the importance of trusted business relationships.
That time was difficult for everyone in real estate and no one was immune to some of its devastating effects. Wanting to make a positive difference, … (8 comments)
Many new recruits are lured into real estate with the perception of instant success, that expensive cars, lavish trips and endless cash flow will magically appear after getting licensed. Disillusioned, once they learn the truth, they quickly exit the industry through frustration.
Recently, I have read these very things by newbies:
No one told me that it would cost this much to get started! 😭
I am thinking about quitting due to feeling blindsided... 🤕
Can anyone give me some advice on how to make it? 💵
Though expenses may vary from agent-to-agent, there are start up costs associated with a real estate career, like: Cost of License MLS access … (31 comments)
Business success depends on passion, a strong work ethic along with a trusted network of like-minded people. Through the years, being involved in many 'in-person' networking groups and organizations made me re-think work strategies. I realized very quickly that a small, established core group of people were getting amazing results while other members that did most of the work gained little, to no return for their efforts.
The list was long... Member of the Tonaquint Professionals Group Member of the Dixie Sunshiners of St. George President of the Sales and Marketing Council of So. Utah Member of National Sales and Marketing Council Active … (4 comments)
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Wanda Kubat-Nerdin - Wanda Can!
So Utah Residential, Referral & Relocation REALTOR
Southern Utah has over 300 days of sunshine per year while offering mild winter temperatures for outdoor activities every day! Add that to the picturesque canyons, red rock cliffs, sandstone bluffs, clean air plus small town atmosphere and you are Home, Sweet Home! Come and experience Southern Utah for yourself!
I cover the following areas:
- St. George
- Hurricane
- Washington City
- Santa Clara
- Ivins
- Central
- New Harmony
- Pine Valley
- Toquerville
- Veyo
- Central
Follow @soutah
Using Fear to Motivate? 
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