listing: How Out of State Sellers Pick an Agent - 01/24/11 01:46 AM
Speaking from ExperienceI'm in a unique position right now to speak from experience about how an out-of-state-seller picks an agent since I just had to do it twice.  My mother passed away last year and I hired an agent while I was in the height of my grief.  I picked someone who seemed to be successful from his approach and demeanor, but honestly, I didn't do any homework on him.  I was just too tired.  I did do one thing smart, I refused to give him a year listing.  I wasn't willing to have the house on the market that long. … (56 comments)

listing: The Most Efficient Way To Market Your Listings - 08/05/10 01:29 AM
The Market You Don't Think AboutDid you know that most transactions in this country (better than 65% in most MLSs) are co-broked?  That's right! Almost two thirds of your business comes from other agents.  So while everyone else is focused on combing the internet for the next lead they will have to chase down, the smart listing agents of the world will be courting not the buyers themselves, but the busiest buyers agents instead. 
Higher Return on InvestmentThink about it.  Getting into relationship with a single buyer's agent takes significantly less time than it takes to get into relationship with all … (8 comments)

listing: What's Paying the Bills? - 06/09/10 02:13 AM
Wouldn't it be nice with a few mouse clicks to "look over the shoulder" of what's making money in real estate and avoid what's going to bleed your wallet dry?Trial and error can kill your business in this market. I've seen it happen. It hurts everyone. So I'm inviting you learn...What's Making Realtors Money Now!
Short Sale Systems and Designations FSBO Lead Generation programs Blogging and Social Media strategies Print ADs and Listing Books iPhones, iPads, and laptops Listing presentations and market stats Lead capture websites Tax sheltering and Incorporating your business Reducing liability and E/O insurance Post Cards, Flyers, … (2 comments)

listing: Why Sellers Pick You (Or The Other Guy) - 12/09/09 01:59 AM

listing: Racism and the Media - 07/23/07 02:42 AM
I recently released my Spanish Listing Presentation Book, Presentacion del Listado.  In the process of launching this new product, we put out press releases about it all over the country.  Normally, when we do a release, it's posted in a few places and then that's it.  Nothing much happens.  But it seems that this was not to be the case here.  It seems that offering Spanish language anything is big news and a watershed issue. 
Within one week I got an offer to do three different interviews.   One in Tacoma, Washington, one in Indiana and one in Waltham, MA (complete with … (1 comments)

Kelle Sparta, Real Estate Trainer and Coach (Sparta Success Systems) Rainmaker large

Kelle Sparta

Real Estate Trainer and Coach

Somerville, MA

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Address: 17 Ibbetson St., Somerville, MA, 02143

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Free Real Estate Training Blog Stop by for a wide variety of thoughts from Thought Alchemist and Author of The Consultative Real Estate Agent, Kelle Sparta. From real estate sales to personal growth, this blog has it all.
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