staged homes: THREE REASONS TO STAGE YOUR HOUSE IN A SELLER'S MARKET! - 08/21/14 01:48 PM
 

 

STAGED MASTER BEDROOM -  Yes, the lamp is casting a heart shaped shadow above the headboard of the bed.  Of course my staging plan says to create a heart shaped shadow over the Master bed.  (just kidding!)
      You may be thinking - it is a seller's market so I don't need to stage. I am going to cash in on a higher sales price anyway. Maybe or maybe not. It may be a seller's market, but all that means is that more buyers are chasing fewer houses. The buyers typically still want the same things they … (6 comments)

staged homes: Portfolio of Staged Bedrooms! - 07/10/14 02:27 PM

 
Staged Bedroom for contemporary appeal inside an older home.
 

 
More contemporary staging in the bedroom.
 

 
Traditional staging in the bedroom
 

 
Traditional staging in older home.
 

(5 comments)

staged homes: SOLD IS EASY TO UNDERSTAND! - 06/17/14 09:22 AM

 
 
 
Today, I sat through another class on social media.  I am beginning to think we are obsessed with media.  
Yes, of course I am missing out on three zillion potential contacts but let's face it,  does quantity trump quality?
Would you rather have ten tedious texts or a short & sweet message:  "love u." 
We have probably  all run in to someone in our path who talks nonstop but doesn't ever really say anything.
Then there is information overload.  The class I sat in today at the Realtor Board was like that.  It could have been called "Forty topics to … (8 comments)

staged homes: STAGED AND SOLD IN 2014! - 03/16/14 05:55 PM
STAGED AND SOLD IN 2014!
 
1918 WESTWOOD, ABILENE, TEXAS HAD COURTYARD CURB APPEAL AND SOLD IN ONLY 3 DAYS ON THE MARKET and AT FULL PRICE!  
 
BEFORE:
 
AND AFTER STAGING!
 

 
The walls are the same color.  The only changes are the addition of curtains and staging furnishings. 
 
 
1733 S 8th is a vintage charmer that was shown in 20 apts and is now home to a lucky buyer.
 

 
STAGED LIVING ROOM!
INCREDIBLE!
 

 
 
357 LOLLIPOP IS A THIRD STAGED HOME THAT HAS AN OPTION CONTRACT in … (3 comments)

staged homes: Beverly's Ten BEST Staging Tips! - 12/04/13 04:32 PM
1.  Define your focal point in each room.  A fireplace is a natural focal point in a living space.
 
 
 
 
2.  Float furniture away from walls when possible.
 

 
 
3.  Use an odd number of decor items in arrangements such as 1, 3, or 5 objects.

 
 
4. When arranging decor items, arrange heights into high, medium, and low. 
 

 
 
5.  Add pizzazz with a pop of color or pattern when accessorizing.
 

 
6.  Use vignettes to create purpose, style, and create emotional appeal to buyers.
 
 
(5 comments)

staged homes: NEED A HOME STAGER? LIST WITH CARLSON PROPERTIES AND STAGE FOR FREE! - 09/22/13 04:43 PM
NEED A HOME STAGER?  LIST WITH CARLSON PROPETIES AND STAGE FOR FREE!
 
FOR BEST RESULTS, CALL BEVERLY CARLSON AT 325-721-2429.   
TO VIEW ABILENE'S STAGED HOMES,
GO TO WWW.STAGEDHOMES.COM AND SEARCH FOR "ABILENE"  
 
 
The following are three Abilene staged homes that have been staged and sold recently.
 

All the charm of yesteryear and Staged and Sold in ONE DAY!
 
 
 

 
 
BEDROOM OF ANOTHER HOME THAT WAS STAGED AND SOLD IN TWO DAYS!  
 
 
 
 

 
Another Home Living Room Fireplace Staged and under contract in 3 … (1 comments)

staged homes: STAGED AND SOLD with a TOUCH of TEXAS STAGING & DECOR - 09/20/13 02:16 PM
THIS TEXAS HOME SOLD IN THREE  DAYS WITH A TOUCH OF TEXAS STAGING & DECOR.  HOME WAS PREVIOUSLY RENTED AND THEN VACATED AND THEN STAGED FOR SALE.   

 
 
                                                                          
 
 

 
MASTER BEDROOM VACANT PRIOR TO STAGING
 
 
 
 
AND NOW AFTER STAGING SAME ROOM MASTER BEDROOM
 

 
 
ANOTHER VIEW OF MASTER BEDROOM AFTER STAGING. 
(3 comments)

staged homes: STAGED AND SOLD IN ONE DAY! - 06/11/13 04:37 PM
STAGED HOMES SELL FASTER!  HOW FAST IS FASTER?  ONE MONTH?  ONE WEEK?  
 
HOW ABOUT ONE DAY?  
 
 HOME WAS OPEN FOR AN OPEN HOUSE THE FIRST DAY OF LISTING AND BUYER CAME AND MADE OFFER THAT SELLER ACCEPTED!
 
WHAT IS THE KEY TO SUCCESS?  STAGE IT OF COURSE AND EVERY DETAIL IS COMPLETE PRIOR TO BEING OPEN TO THE PUBLIC.
 
Of course stagers have a way of making everything look easy.  That is the hallmark of a professional stager!  If it really was that simple, wouldn't everyone sell their home their home quickly?
 
When you … (0 comments)

staged homes: The "Property Brothers" Can't be wrong! - 04/02/13 02:05 PM
The "Property Brother's" can't be wrong!
 
One of the property brother's said on HGTV"S  Income Properties show tonight, 
the owners have not staged to sell, so they are inviting lower offers, lowball offers, and a buyer can come in under the asking price.
The income property was well lived in with lots of furniture and the prospective buyers said they thought the place was too small. 
Again, the property brother said he sees these houses all the time and it is just the clutter making it look smaller.
The buyers do not pick this house picking another house not any … (3 comments)

staged homes: Stage It! to MOVE IN and not to MOVE ON! - 03/08/13 01:59 PM
Home Staging is preparing your home to sell to create buyer appeal to stand out from the competition and sell  your home quicker.  
Home Staging creates buyer appeal by creating an emotional connection to the house.  Master bedrooms are so important in creating connection to a home, because home is where you relax and lay your burdens down.  
Home Staging allows the buyer to envision themselves in the home and to mentally move in.  
 
Here is a staged Master bedroom that creates buyer appeal:
 
 
 
 
It's a bedroom, for sure! 

 
 
 
(0 comments)

staged homes: OF COURSE CUTE SELLS! - 03/07/13 01:57 PM
OF COURSE CUTE SELLS!

WHEN YOUR HOME IS ON THE MARKET TO SELL, WHICH DO YOU THINK BUYERS ARE GOING TO PICK?

CUTE & CLEAN? CLUTTERED AND SMELLY? CHAOTIC AND MESSY?

OF COURSE CUTE SELLS!  

DON'T KNOW HOW TO GET TO CUTE?

GET A PROFESSIONAL HOME STAGING CONSULTATION!

DON'T KNOW WHAT CUTE LOOKS LIKE?

HERE ARE SOME PHOTOS OF STAGED AND SOLD ROOMS THAT ARE CUTE!

STAGED SUN ROOM





CUTE CURB APPEAL




BACKYARD CUTE!





KNOTTY PINE CUTE!
(0 comments)

staged homes: VACANT DOESN'T MAKE IT! - 11/03/12 05:49 PM
Recently, I was told that the house is staged but when I look at the photos on the MLS, the rooms are still VACANT!
STAGING THE KITCHEN COUNTER IS BETTER THAN NO STAGING, BUT FOR MAX APPEAL,  KEY LIVING SPACES  NEED COMPLETE STAGING! 
STAGING IS MORE THAN SOME DECOR ON THE KITCHEN COUNTER AND TOWELS  IN THE BATHROOM. 
 
A PROFESSIONALLY STAGED ROOM SHOULD LOOK "MOVE-IN" ready. 
A properly staged room tells a story about purpose, and function, and lifestyle.  A dining room NEEDS a dining room table! A dining room  is hard pressed to portray the ambiance of family entertaining if the dining room table … (4 comments)

staged homes: What if the Sellers don't want to Stage their Home? - 11/02/12 05:02 PM
What if the Sellers don't want to Stage their Home?
 
This was a question asked by a fellow active rain member to one of my staging blogs.
 
This is an excellent question.
 
First, I welcome the opportunity to better educate the seller.  Staging is simply marketing.  The seller might not want a sign in their yard, and that is their right as the owner.  However, without a marketing strategy or with something as simple as a sign in the yard,  it is more difficult to get the word out and sell the home.  The owner has the right … (6 comments)

staged homes: Staged and Sold! - 07/06/12 09:06 AM
IT ALL STARTED WITH A STAGING CONSULTATION AND A MOTIVAED SELLER. 
BASED ON THE RECOMMENDATIONS OF A STAGING CONSULTATION, THE SELLER CHOSE TO MAKE  $5,000 OF MINOR REPAIRS, AND REPAINT SEVERAL ROOMS, AND REDO THE MASTER BATH.
THEN THERE WAS THE STAGING DAY. TWO ACCREDITED STAGING PROFESSIONALS SORTED, MOVED, REARRANGED DECOR, HUNG ART AND ADDED A MYRIAD OF FINISHING TOUCHES IN PREP FOR THE PHOTO SHOOT!
 
HERE'S THE BEFORE AND AFTER OF THE NEW VANITY IN THE MASTER BATH:
 
BATHROOM BEFORE:
 
NOTE THE KITTY WANTED IN THE PHOTO IN THE FAR RIGHT CORNER. 
 
 

 
(6 comments)

staged homes: 1738 Alamo Ct. Staged and has contract in 30 days! - 05/29/12 01:31 PM

 
1738 Alamo Ct. Staged and has contract in 30 days!  This charming 2 story 4 bedroom has a best kept secret - an upstairs balcony off the MASTER BEDROOM!  
 
Staging of this unique feature such as this storybook charmer of a balcony was very easy.  Add a cozy bistro, and green plants. 
 
More charm was the vintage tub in the Master bath.  Now, I can tell you  a secret.  The wallpaper was taken down, removed, pulled down, stripped, taken away and WAS forever NO MORE!!!
 

 
Staging is all about adding in ALL THE … (3 comments)

staged homes: It snowed today in Abilene while hostessing an Open House. - 02/12/12 04:49 PM
It snowed today in Abilene at my Open House. 
 
Fortunately the house was warm and cozy.  I was so happy that I had already done a little extra staging for Valentine Showings.  Below is 2509 Minter Lane which I have staged the interior. 
 
The snowflakes add a surreal touch, don't you think?
 
 
 
To help the romantic ambiance of the Master  Bath,  I lit three of the tub candles  - the "rose petals" are silk.
 

 Nothing says welcome more than candy and flowers by the sign in sheet.

 
When staging a … (1 comments)

staged homes: VERY AFFORDABLE STAGED HOME! - 12/20/11 05:10 PM
EVERY HOME CAN AFFORD TO BE STAGED FROM MODEST TO MANSION.  CERTAINLY NO VACANT HOME CAN AFFORD NOT TO BE STAGED.
 
HERE IS MY RECENT STAGING PROJECT  - ABILENE'S MOST AFFORDABLE STAGED HOME!
 
This is 2509 Minter Lane in Abilene, TX;
 
BEFORE LIVING ROOM:

 
AND AFTER SAME SPACE
 

 
 
 
BEFORE VERY LARGE DINING AREA:
 
 
 
 
AFTER SAME VERY LARGE DINING AREA:
 
 

 
 
KITCHEN BEFORE:
 

 
 
 
AND KITCHEN AFTER:
 

 
 
DEN BEFORE STAGING DECOR.
 

 
 
DEN … (8 comments)

staged homes: SPRING IS JUST AROUND THE CORNER! GET A STAGING CONSULTATION NOW! - 02/03/11 12:02 PM

SPRING IS JUST AROUND THE CORNER!!!   NOW WHAT CAN A STAGING CONSULTATION DO FOR YOU?
 
With all  the bad snow and ice around the country even here in Abilene, Texas, spring may seem like a distant memory, but in six short weeks it will be SPRINGTIME!
 Now  what can a staging consultation do for you???
 
1. Give YOU  a plan to follow to get your house ready to put on the market.
2. Create a step-by-step CHECKLIST for each room.
3.  Make  a LIST OF FURNITURE to remove or put into storage to make your your house look … (2 comments)

staged homes: Eat that Frog and Write a Blog! - 06/17/10 02:12 AM

There's a book out called something like  "Eat that Frog!
 This means do the hardest first or the task you have been putting off first.  For some people that might be cleaning the closet, reconciling paperwork,  calling a prospect back, or simply writing the next blog.  There is writer's block.  Is there blogging block?   If so, then the blog is your "frog"  Do the blog first.  Eat that Frog.  Blog It and eat that frog!      
I help people prepare homes for sale and am a little bit of an expert of tasks that become frogs in the preparation of the home. 
Decluttering is a … (5 comments)

staged homes: THREE SHOW STOPPER HOMES STAGED TO SELL IN ABILENE TX!! - 05/29/10 02:03 AM
SHOWSTOPPER #1  7850 SADDLE CREEK ESTATES, ABILENE, TX  ALL WYLIE SCHOOLS!!!
HERE'S THE DOWNSTAIRS LIBRARY/STUDY;

 
 
SHOWSTOPPER #2 858 BIG WATER, ABILENE, TX  - MASTER BATH RIGHT SIDE VANITY-


 
 
SHOWSTOPPER #3 - 3609 SCRANTON - ABILENE, TX  - FRONT YARD
 

 
3609 SCRANTON - BACK YARD

 
 
3609 SCRANTON - INSIDE!

KITCHEN AND BREAKFAST DINING AREA ABOVE
 
 
LIVING ROOM WITH VAULTED CEILING AND STONE FIREPLACE AND BOOKSHELVES AND FRENCH DOORS TO PATIO!!

 
MASTER BEDROOM - 3609 SCRANTON
 

MASTER BEDROOM ABOVE  HAS HUGE AND I MEAN … (5 comments)

 
Beverly Carlson, Abilene's Staging Realtor (Carlson Properties 325-721-2429) Rainmaker large

Beverly Carlson

Abilene's Staging Realtor

Abilene, TX

More about me…

Carlson Properties 325-721-2429

Address: 1718 N 3rd St., Abilene, TX , 79603

Office: (325) 721-2429

Mobile: (325) 721-2429

Email Me

My Blog is about my real estate career of buying, selling, leasing, managing properties, and home staging. I can help anyone in Abilene, Texas to buy or sell or manage properties or stage properties. My passion is staging because it is the premier marketing strategy to get to "SOLD" in the shortest amount of time. Staging a home leads to more showings which leads to more offers. Staging is part of my marketing plan for selling and leasing. I stage for other Realtors and homeowners. I stage both vacant and occupied properties. I do model homes and model apts. Big or small, I stage them all.


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