home staging: Justed Staged – Gorgeous Modern New Construction in Miracle Mile
- 02/15/11 10:24 AM
We were recently called to stage this gorgeous vacant model town home because it was one of the last available units in a new building. Why wasn’t this one selling? Because there is no separate dining room or defined eating area. So when it was empty, it was very difficult for the average home buyer to figure out where they would sit down to eat. For that reason, many buyers passed on what is actually a fabulous unit. They just needed some help to see its true potential, and that’s where Stage to Sell came in! Click here to check out … (6 comments)
home staging: Just Staged & Listed - Adorable Culver City Home
- 02/15/11 09:30 AM
As a professional home stager based in Culver City, I was recently asked to stage this adorable Culver City home. The owner had been renting it out for a year and was now ready to sell it and relocate to Northern California. There was some touchup painting to be done, as well as replacing kitchen cabinet hardware and removing overgrown trees and a chain link fence that blocked the view of the house from the street. Then we got to work furnishing the home with buyers in mind. Click here to check out the photos of the finished product! 4733 Marshall … (4 comments)
home staging: Just Listed – Stunning Mediterranean Villa in Westwood
- 01/30/11 10:25 AM
We are often asked whether we can stage a property using some of the home owner’s existing furniture. The answer is a resounding YES! In this case, the seller had perfectly usable pieces for her living and dining room that she was willing to leave behind in order to save a bit on the staging rental fees. We happily agreed. We brought in additional pieces for the other rooms and enhanced what she had. Here are the results: 10740 Ashton Ave. Los Angeles, CA 90024 $1,449,000 Listed by Daniel Bahr – CORE Commercial Real Estate. Call 818-231-2231 for more information or … (17 comments)
Win a copy Andrew Mayon's 4 part Improving your Photography Series by becoming a fan of Home Staging Training on Facebook! Andrew Mayon, owner of Triad Real Estate Photography, is one of the most amazing real estate photographers in the industry. Check out his work at TriadRealEstatePhotography if you are not already familiar with … (4 comments)
home staging: Los Angeles Stager Takes on a Santa Monica contemporary…for the second time!
- 08/10/10 11:09 AM
In early 2008, I staged a beautiful vacant Santa Monica townhome. At the time, it was my favorite staging to date – very contemporary, hip and fun…not to mention, the agent wrote me the most glowing recommendation I’d ever gotten! As things go in the “small world” of Los Angeles real estate, the buyer’s agent for that property loved my work and hired me to stage one of his listings…and another and another. That agent has been a steady client ever since and tells me he won’t take a listing unless the seller agrees to have me stage it! Aren’t those … (11 comments)
home staging: Los Angeles Stager Takes on a Santa Monica Bungalow
- 07/27/10 06:03 AM
We just staged this beautiful home in Santa Monica for Rodeo Realty agent Revi Mendelsohn. The property was completely remodeled and is now ready for even the most discriminating buyer! Click here to see more photos of this adorable home!
*************************************************************************************Annie Pinsker-Brown | Stage to SellOwner & Principal Designer310-384-1084www.stagetosell.biz"We get you to SOLD so you can get on with your life!"************************************************Stage to Sell is the premier West Los Angeles Home Staging Company.Owner & Principal Designer Annie Pinsker-Brown is an ASP Home Stager, a member of IAHSP (International Association of Home Staging … (8 comments)
home staging: Los Angeles Staging Success Stories
- 06/17/10 10:41 AM
With all the gloom-and-doom being reported in the news these days, we thought we'd spread a little sunshine with some of our recent Los Angeles Staging Success Stories! Success Story #1: If you follow my blog, you may remember this Ray Kappe architectural property in Santa Monica that we staged at the end of April. We couldn't wait to share this incredible success story with you, but had to wait until it closed. Two hundred agents came to the Broker's Open House. This incredible home had 10 offers, all way over asking, and ended up selling for $660,000 over the asking … (20 comments)
home staging: LA Home Stager Keeps it in the Neighborhood!
- 04/22/10 05:52 AM
A couple of weeks ago I received a call from a repeat client who had a new listing on Wagner St. I commented on the fact that I myself live on Wagner St, but didn’t think it was the SAME Wagner St. I mean this is Los Angeles after all. There must be at least 4 or 5 different Wagner Streets within 10 miles of here. But this one turned out to be MY Wagner Street, right here in Culver City. As any professional Home Stager will tell you, we spend probably a quarter of our work week in the … (9 comments)
home staging: Los Angeles Home Stager Leads Crusade Against White Walls!
- 03/09/10 10:32 AM
It’s happened 3 or 4 times in the last month. I’ve walked into a Home Staging consultation for a Los Angeles home and the seller says, “Oh, you’ll be happy because we just painted all the walls white!”
Cue jaw dropping in shock and utter disappointment!
I just want to know who has been out there spreading rumors that home buyers want to see white walls? Is it the TV shows about Staging?
I don’t think so – I watch enough of those and they NEVER paint a wall white. In fact, I think some of the … (12 comments)
home staging: “Price gets you interest. Staging it gets you offers!”
- 03/02/10 08:43 AM
Did you catch Gary Keller, author of “Shift: How Top Real Estate Agents Tackle Tough Times” and Chairman of Keller Williams Realty on ABC’s Good Morning America last week discussing how to sell a home in a buyer’s market?
His most publicized quote from this interview (which has set Stager Blogs around the nation afire) is as follows: “Price gets you interest. Staging it gets you offers!” Keller hit on a point that I often emphasize with my Los Angeles Home Staging clients. Right now we’re in a buyer’s market, and you’re kidding yourself if you think your buyers aren’t … (11 comments)
home staging: Staging For Small Spaces - A Case Study
- 07/08/09 09:43 AM
I recently got a call to Stage a “cute little bungalow” in Hollywood. Whenever you hear those 3 words together in LA you have to know this is going to be a tiny place. But I was completely unprepared for just how small this one was! At 500 square feet this is now officially the smallest home I’ve ever Staged! Click here to read the full post and to learn how we answered the 3 crucial questions buyers have when previewing a small space!
************************************************************************************* Annie Pinsker-Brown | Stage to Sell Owner & Principal … (27 comments)
home staging: Some Thoughts on Trees and Selling a Home
- 06/10/09 10:59 AM
Spring is my absolute favorite time of year in LA because the jacarandas are blooming, showcasing their gorgeous purple flowers all over town. I just love walking down streets like this one in my neighborhood at this time of year.
Towards the end of the blooming season, however, trees tend to get sparser and most of those purple blooms end up on the lawns and driveways of their owners. In fact today on my morning walk I spotted many a lawn completely covered with fallen flowers. Loving the jacaranda as I do, I happen to think of this carpet of … (16 comments)
home staging: Staging a Model Home in Culver City
- 05/21/09 10:03 AM
There’s nothing I enjoy more than Staging close to home! If you happen to forget something, it’s just a short drive to storage, and you’re never stuck in traffic on the way home. So I was thrilled when Stage to Sell was hired to Stage a model unit for a beautiful new townhome development in my very own Culver City! When I first previewed this property, my biggest concern was the size of the 2 main living spaces. The townhome had both a formal living room and a family room on the main level, but both rooms felt very small, especially … (10 comments)
home staging: A Security Solution for REOs
- 04/24/09 10:16 AM
I recently wrote a blog entitled "Squatters Increasingly Calling Foreclosures Home" about advocacy groups that are actively helping homeless people around the country move into foreclosed properties that are empty and all but abandoned by the banks that own them. This was a very controversial topic, and many of my readers had strong opinions on one side or another of the issue. There is concensus, however, in the feeling that the banks are not doing enough to secure their REO properties. Well now there is a solution, at least for those in the Los Angeles area. This week I was … (16 comments)
home staging: Squatters Increasingly Calling Foreclosures Home
- 04/10/09 06:29 AM
According to an article from yesterday's NY Times, though squatting in vacant homes has long been an issue on a smaller scale, with so many vacant foreclosures on the market, homeless advocacy groups around the country are now actively assisting homeless families to take up residence in these foreclosed properties. And overwhelmed police departments are not helping much in the eviction process. The groups say that they have sometimes received support from neighbors and that beleaguered police departments have not aggressively gone after squatters. "We're seeing sheriffs' departments who are reluctant to move fast on foreclosures or evictions," said Bill Faith, director … (37 comments)
home staging: National Home Builder Offers Home Staging incentives
- 03/17/09 03:47 PM
This past Sunday the Hartford Courant reported that Toll Brothers, a luxury home builder with developments in 21 states, is offering Home Staging services to its clients so they can sell their existing house and buy a new Toll Brothers home. The article uses the example of an older couple who wanted to downsize and move into an over-55 community, but had no bites on their home when they listed it in August of last year. Toll Brothers noticed this was part of a trend, with several of their potential buyers not signing contracts for fear of not being able to … (32 comments)
home staging: What is this photo selling?
- 12/10/08 10:42 AM
In my weekly MLS research I came across the photo below as one of many of a beautiful home currently on the market in Venice. I cannot for the life of me figure out what the Realtor/Photographer was trying to sell by posting this photo to the MLS. Firstly, it's a closeup of a BED. Secondly, it's a closeup of an UNMADE bed that looks the way my bed does when I wake up after a fitul night's sleep! A potential buyer can tell absolutely nothing about the room from this photo, except that the seller probably doesn't care enough about … (22 comments)
home staging: Tips for Staging Multiple Model Homes - Part 2 (Organization and Preparation)
- 11/14/08 04:28 AM
This is actually Part 5 (the last!) in a series on Model Home Staging, so please be sure to read my previous posts before jumping into this one: • Tips - Staging Model Units • More Tips for Staging Model Homes • Follow up on "More Tips for Staging Model Homes (Purchasing vs Renting Furniture) and finally... • Tips for Staging Multiple Model Homes - Part 1 Are you still there? Wow, that was a lot to digest! :) Ok, now for the stress-reduction techniques... Consider using multiple rental companies (or purchasing the furniture)If you are Staging more than 2 model … (10 comments)
home staging: Tips for Staging Multiple Model Homes - Part 1
- 11/13/08 09:42 AM
I have had the pleasure (and the stress) of Staging multiple units in a single complex on a couple of occasions in my Home Staging career, and since it can be overwhelming I thought I would share some helpful tips! If you have not yet read my recent post on Staging Model Homes please read that first, as I covered the important first steps of Staging Models: • Figuring out who the targeted buyers are for the development, and• Determining what those potential buyers are looking for in a home You've read it? Great, let's move on... When a developer or builder … (4 comments)
… (0 comments)
;)
;)
;)
