home staging in the hamptons: The Perception of Value - 07/25/10 10:30 AM
Which cup of coffee would you expect to pay more for?
Value is all about presentation.
It might be the same exact brew in each cup but the coffee on right you would expect to pay more for.
Staging your home is all about presentation.
Which home would you expect to pay more for?
Professional Home Staging can increase the perception of value and staged homes spend less time on the market which is priceless.
Allegra Dioguardi of Styled and Sold Home Staging located in Westhampton Beach NY serves all of Suffolk County … (14 comments)

home staging in the hamptons: Designer Secrets- Achieving a Professional Look in your staged home - 05/28/09 09:13 AM
“Less is more”  “God is in the details”- Ludwig Mies van der Rohe Do you ever leaf through the pages of Interior Design Magazines and wonder how to apply what you see and admire in your own home? Do you know what you like but don’t know how to put it all together? Good Interior Design is both a learned skill and an intuitive gift combined; there is no substitute for a hiring a good professional designer. I was tempted to subtitle this article: “Caution: Do Not try this at home!” however, there are a few simple “tricks of the trade” … (11 comments)

home staging in the hamptons: Enhancing Property Value with Curb Appeal- Honey! Stop the Car! I could live here! - 05/01/09 08:07 AM
We know how important curb appeal is when you home is for sale, but where do you begin?  Here is a checklist for the exterior of your home and a few tips on some inexpensive things you can do to make your home for sale stand out from the competition on the listing photos and entice buyers to pull the car over and take a look.The yard and surrounding environment should be well maintained and visually appealing (no trash cans!).  The home itself must be in good repair and appear freshly painted.  A new welcome mat, house number and mailbox will … (11 comments)

home staging in the hamptons: Open House Checklist - 03/23/09 07:33 AM
As some of you are aware, I have been collaborating with a micro business specialist named Earl Netwal on a system called Market Maker. This system is specifically designed for Home Stagers and can turn your website into an interactive marketing tool.(There are still some spaces available, if you are interested in finding out more about Market Maker click here also, if you are curious as to what it looks like on your website, mine is now live-check it out here - then click to enter at the site)As part of my collaborative efforts I have been writing a series of … (9 comments)

home staging in the hamptons: My First Vacant Staging Completed in the Hamptons - 03/22/09 08:01 AM
Re-introduced after Staging- 21 Bay Road, Quogue, NY
Now that Spring has sprung the Hamptons have come back to life and  after much "a do" I have finally installed my first vacant staging in my new area under my own company name Styled and Sold..
This beautiful home has been on the market for over 1 year. The Realtor. Marcia Altman,  of Brown Harris Stevens is creative and savvy enough to recognize that the home would benefit from Staging. Before staging, people had been overwhelmed by the sheer volume of the sizable rooms. Now, the home is staged creating a cozier … (40 comments)

home staging in the hamptons: The Psychology of Color - 03/02/09 10:32 AM
Greetings! I just finished an article I am writing for the Interior Design issue of a local periodical here in the Hamptons on The Psychology of Color. I am posting it for your purusal and look forward to your comments. As Home Stagers we all ove color and it can be helpful to establish ourselves as experts if we know a little about the science of color. 
While doing some research I found a fun quiz on color, I thought it was amazingly accurate (and fun) for such a short questionnaire. You can take it here:http://www.truevaluepaint.com/content/Color/ColorQuiz.aspx.
What is your color?
"Mere color, … (36 comments)

home staging in the hamptons: Increasing Property Value with Curb Appeal - 02/18/09 10:32 AM
I just finished writing a 400 word article for a luxury home magazine on curb appeal. Thought I'd share it in case anyone needs some stats on curb appeal or some ammunition for convincing a reticent client. Enjoy!
"Curb appeal” is the overall impression of your home when you first approach it; the exterior appearance of the house and the way it is landscaped and maintained, it is the total presentation. A well maintained home with beautiful landscaping suggests that a home has been well taken care of and loved; it increases the perception of the value of the home.  If … (7 comments)

home staging in the hamptons: Are You Merchandising Your Clients Home? - 02/07/09 08:58 AM

Greetings fellow Home Staging Professionals! I just came across some material that I used when I trained designers in the Model Home Industry. It made me think about how it applies to us, particularly in this economy.  Effective Home Staging is not so much about "neutralizing" a home, but creating a home that inspires and one that a potential buyer will fall in love with. I never underestimate the importance of 'love at first sight" when merchandising a home to sell.
I submit this to you for your perusal and welcome your comments.
Creating and Selling LifestyleLifestyle is defined as:• … (19 comments)

home staging in the hamptons: Maximize You Real Estate Profits - 01/27/09 08:31 AM

Fellow professionals, I have been working on article on Home Staging for a local magazine called Homes of the Hamptons. I want to give a strong, clear, no nonsense message (without being brusque) and I have only 250 words to play with! I thought I'd throw it out into cyber space and ask my staging associates on Active Rain for feedback. Thank you!
If you currently have a home for sale or for rent, it’s likely you are feeling challenged in the current market. There is good news. There are specific steps that you can take to maximize the … (18 comments)

home staging in the hamptons: Excuse me...but I need to get on my soapbox for a moment! - 01/22/09 08:33 AM
       The Benefits of Home Staging-Not just for vacant homes!
        Home Staging has come a long way to becoming a household word since I started my own Home Staging business in 2006. However, there continues to be so much confusion regarding just what Home Staging means. Home staging is merchandising a home for sale. Most savvy home sellers and Realtors recognize the benefits of "staging" a vacant home. Particularly now that more than 80% of buyers start their search on the Internet, it has become all important how listings are viewed and the benefits of vacant Home Staging is obvious. … (10 comments)

Allegra Dioguardi, Home Staging & Training, Suffolk Co. Long Island (Styled and Sold Home Staging and Staging Training) Rainmaker large

Allegra Dioguardi

Home Staging & Training, Suffolk Co. Long Island

Westhampton Beach, NY

More about me…

Styled and Sold Home Staging and Staging Training

Address: 28 Pin Oak Lane, Westhampton Beach, NY, 11978

Office: (631) 899-3305

Email Me

Articles and ideas on how to sell your house from Allegra Dioguardi an Interior Designer and president of Styled and Sold Home Staging located in Westhampton BeachNY and serving all of Suffolk Co and Long Island.




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