branding: Taking your Company Social - 02/22/11 01:43 AM
Tom Ski is a master of the great outdoors. You can find Tom fly fishing in Montana, photographing elk and bison, watching birds from a hide or in the long grass, talking about life on his radio show and writing about his adventures at NewsBlaze.

branding: Biltmore Estate Tour Leaves a Lasting Imprint on The Soul - 01/31/11 11:52 PM
Having heard fabulous raves about the Biltmore Estate, Sherry and I planned our next Road Trekin Adventure to include Asheville, North Carolina. We had the privilege to spend an entire day at the Biltmore Estate. The house was built by George Vanderbilt in1895 and portrays amazing craftsmanship, creativity, and ingenuity.
Before talking more about the Biltmore, I'd like to convey a bit about George Washington Vanderbilt and his wife Edith, as I find their dreams and visions just as inspiring as their estate.
George Vanderbilt grew up as the youngest of three children in a family that took responsibility for their … (8 comments)

branding: A Stroll Through Rock & Roll, An Experience - 01/25/11 01:01 AM
I grew up near the heart of rock & roll. Detroit was where Bob Seger, Ted Nugent, Mitch Rider and the Detroit Wheels, Kiss, Grand Funk Railroad, Motown, and many other bands formed.
Rock & Roll is not just about the music, it's about the heart and soul that brings it to life. Visiting the R&R Hall of Fame was like entering a main vein that flowed right to the root of the cause.
It was a beautiful blue-sky day, with icy cold temps. Sherry and I arrived early and got a great parking spot. We were both amazed that there … (4 comments)

branding: ZZ Troutski's Fly Box: Tying a Dubbing Leech - 01/23/11 01:58 AM
The Dubbing Leech is another great fly for beginners. This pattern is easy, inexpensive and a great fly to cast stream side.
With this in mind, the beginner can afford to lose flies in the brush or stream and concentrate on enhancing casting techniques.
I have used this fly pattern both heavily weighted and un-weighted with fantastic results and great to use warm or cold water. This fly also works well on either a turned down or straight eye hook. I have caught trout of every size and even a few bass with this particular pattern.
Materials:(Use your favorite brand*)

branding: Social Media Determines Travel and Activity Purchases - 01/21/11 02:56 AM
Real time shopping is becoming very popular to travelers across the world. Online purchases show that more travelers are booking their own airline reservations, scheduling accommodations, and choosing more activities than ever before.
A leading travel market research firm has discovered that social media through real time searches will have a massive impact on what travelers do and how they will spend their money on vacation. Travelers in the U.S. last year spent 26.8 billion on tours, skiing, sports events, amusement parks, spas, museums, zoos, concerts and other cultural and recreational activities. That's more than twice the amount spent on cruises … (2 comments)

branding: ZZ Troutski's Fly Box: Tying a Wooly Bugger - 01/20/11 07:34 AM
The wooly bugger is a great fly to begin tying for fishing success.
When I guided and fished a little more than I am at this moment, I always advised fellow casters, "When hiring a guide, find out if he or she ties." In my opinion, a guide who doesn't have a few of his own special patterns, he's not much of a guide.
This pattern is a great place start with the basic techniques and principles to start catching more fish, having fun and saving money on flies. The other thing is, you just can't have to many buggers.
Materials … (0 comments)

branding: Trip to Michigan Completes The Holiday Season - 01/18/11 04:48 AM
We have been quite fortunate in so many ways. The weather has been extremely good to us. The day we left Montana the temperature was in the 70's, which is pretty incredible for November. The very next day, Dad told us that is was snowing back home. News of more snow and bitter cold temperatures back home, just made our trip more exciting. We had left, just in time!
It had been twenty-six years since my last trip to Michigan. Much has changed, and yet some things seemed exactly the same. I was blown away by the changes in my old … (0 comments)

branding: Remarketing With Content Writing and Sentiment Tracking - 01/06/11 01:11 AM
What is remarketing?
Remarketing is about using social media as a tool to explosive sales by up to 20% with your present client base.
Websites are more dynamic and interactive than ever before. Now it is possible to leverage the high volume of conversation, on the engaging, emerging, energizing, ever expanding, framework of digital life, it is called Social Media!
In today's world, social media is the leading edge to renewed success. Remarketing increases new customer growth and the ability to bring past clients back to your company, expanding the bottom line.
The social media revolution is unlike any sector of the Internet Revolution … (0 comments)

branding: Great Lakes Adventure is a Real Treat for Everyone Who Loves Road Trekking - 12/20/10 02:42 AM
Duluth, Minnesota, marked the beginning of our Great Lake Adventure. Seeing Lake Superior was a real treat for Sherry. She said it reminded her of that amazing feeling of seeing the ocean for the first time. Sometimes it is just as much fun seeing the excitement of another's experience.
We traveled through Wisconsin toward the Upper Peninsula of Michigan and stopped at The Northern Great Lakes Visitor Center, located just before Ashland. Little did we know this stop would begin the theme for this journey.
Tom Ski is a master of the great outdoors. You can find Tom fly … (5 comments)

branding: Social Media Offers Road Map to Success - 12/17/10 05:19 AM
Remember how you were taught to believe that the world is round? Well, maybe it's time to change how you think and look at the world from a business point of view. The world has become truly flat.
Every company, brand, and product has the ability to compete in the local or global markets of the world. At the moment, the size of a company does not matter. Any company, brand or product can get a foothold in social media and have the ability to dominate their markets.
It takes planning and time to complete the circle, a funnel, or cash … (3 comments)

branding: Budget in advance for credit card debts - 12/15/10 08:32 AM
Financial solutions company Think Money has advised anyone planning on spending money using their credit card this Christmas and beyond to budget in advance for their repayments in order to avoid potential financial difficulty.
Think Money's advice is in response to a recent study by Sainsbury's Finance, which found that 25.4 million adults now regularly make purchases online using their credit cards, with an average monthly online spend of £192 per person.
1.2 million online shoppers are spending more than £1,000 a month using their credit cards, the research also found.
A financial expert at Think Money commented:
"Using a credit card for online spending … (0 comments)

branding: Montana's Geological Paradise Makoshika State Park is Not a Bad Land After All - 12/13/10 12:54 AM
Just outside of Glendive Montana, we saw a sign that read Makoshika State Park. Sounded like an interesting place to explore and a perfect time to take a stretch break. Turns out, Makoshika is the largest State Park in Montana with a land mass of 11,400 acres.
Tom Ski is a master of the great outdoors. You can find Tom fly fishing in Montana, photographing elk and bison, watching birds from a hide or in the long grass, talking about life on his radio show and writing about his adventures at NewsBlaze.

branding: New and Awe Inspiring Pieces of Art Beckoned Attention From All Around - 12/06/10 05:01 AM
This past Tuesday was an exciting evening in Miami. I was invited to the VIP Miami Art Reception, with thousands in attendance. The air was filled with electricity!
New and awe inspiring pieces of art beckoned attention from all around.
Art Basel is one of the most important shows in the country, from a cultural and social stand point in America. Art Basel has a sister show in Switzerland, which for the past 41 years has been the most prestigious show in the world. The Miami Art Basel offers selections from 250 galleries around the world, with other events happening also, … (0 comments)

branding: Fine Tuning Your Social Marketing Plan Through Sentiment Analysis - 12/04/10 02:00 AM
I was asked this last week to write an article about how marketing is changing and the positive or negitive sentiment  of a company or product is now being tracked in real time by search engines.  I hope this will help all of you with branding of your selves and your companies. 
Social media marketing is rapidly expanding the way businesses are relating to their clients and the world. Companies are being bombarded with platforms, tools and technologies without a real understanding of how to integrate social media effectively.
Social Media Marketing is the way forward enabling marketers and companies to develop and … (0 comments)

branding: Virtual Assistant Programs and Twitter Accounts - 11/29/10 12:44 AM
I was asked to write this article on twitter and and virtual assistants for News Blaze and also felt that this pertained to the real estate industry as well.  By creating the proper structures a real estate agent or company can reach new levels in sales and find more clients, then they ever believe possible.
The benefits of hiring a virtual assistant to manage your social media presence will give your company the edge to success. A quality virtual assistant will look at all of your output and work with you to improve on the message and the amount of money … (3 comments)

branding: Fast Company Influence Project 2010 - 11/17/10 01:21 AM
In the summer of 2010, Fast Company Magazine decided to find out who is most influential online. The idea was based on who could get the most people to follow a link to a website. The group that jumped in to see who had the most influence was as broad as Youtube Celebrities to Social Media officers as well as the average person on Twitter.
The race was on for six weeks, with as many 32,955 participants bringing in 1.63 million unique visitors. Fast Company created the "nobodies into somebodies". With the top person receiving 500,000 clicks. In the magazine fold … (0 comments)

branding: A Successful Life Begins in Preschool - 11/12/10 01:42 AM
My question to these teachers was, "What options do parents and teachers of preschoolers have?" They stated there are several great pre-school learning programs available to both parents and teachers, but one of their favorites was "The Adventures of Scuba Jack". This group was really excited about the Scuba Jack experience for themselves and their students. After finishing our discussion, I decided to go and engage in some Adventures of Scuba Jack on my own, and discover the magic of its learning programs.
I sat down at my computer and went to the Adventures of Scuba Jack's YouTube channel and watched … (3 comments)

branding: A Day With Birds of Prey - 11/12/10 01:38 AM
I was driving past Bridger Bowl and noticed a sign stating that there was a Raptor Festival going on and so I immediately turned around. The parking areas were full, so I had to park a ways back and hike up the hill to the buildings above.
Perched on the back deck of the main lodge were a Swainson Hawk, a Great Horned Owl and a Turkey Vulture named Pilgrim. I introduced myself to Becky, the Director of the Center and Cynthia, a volunteer of 5 years.
I was invited to visit the Montana Raptor Conservation Center for the opportunity to … (0 comments)

branding: Montana Moments from the Fly - 11/02/10 07:01 AM
It's winding down to the last few days of a week's worth of fishing through central Montana. I began the first few days hiking up Bear Trap Canyon, into the wilderness area several miles up on the Madison River to fish my way out. The wind was blowing about 15 to 20 miles an hour with hoppers popping up everywhere.
For the first couple of hours I had a hard time holding on to any fish, as they were furiously taking the fly. A couple of Rainbows took delight in throwing the hopper pattern right back at me. Finally after about … (0 comments)

branding: Hit and Run Marketing with a Zombie Attitude - 09/10/10 06:32 AM
Hit and Run Marketing
With a Zombie Attitude
Does your social media-marketing plan represent Hit and Run with a Zombie Attitude? 
Do you jump from strategy to strategy, never giving a particular one a chance to work?
 If you are staying with one plan, are you engaged with your audience? Are you answering your @ Replies and Direct Messages on Twitter?  Are you answering your Facebook emails and commenting on wall postings?
Do you reply to comments on your blog?
With so many strategies out there, it is extremely important that you focus on a plan to … (0 comments)

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Tom Ski

Social Media Marketing, Online Radio

Lakeside, MT

More about me…

BeFirst Media Group

Office: (303) 956-0569

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