tag line: Times, they are a'changing - 10/01/07 08:10 AM
I don't know how many of you caught the Karl Fisch piece on You Tube, but it is a good primer when speaking to clients who don't think about how much the world is changing and how we all have to react to new challenges, both in our businesses or plans for the future.
Here is the linkhttp://www.youtube.com/watch?v=ljbI-363A2Q. For Realtors, there are always new ways to drive more business and it is only in this type of market where we are all challenged to think more creatively.  For example, using the latest cell phone technology to send information via voice, text and pictures to your clients' … (0 comments)

tag line: Drive by marketing - 09/16/07 02:07 AM
REALTOR Magazine Online - August 2007 Drive-By Marketing An array of new mobile services let you send property details and photos instantaneously to buyers who are scouting out your listings on foot or by car. BY MICHAEL ANTONIAK The Web is an ever-important place to market your listings, but don't put all your eggs in one basket. After all, buyers haven't limited their home searches exclusively to cyberspace. They still spend a lot of time looking for properties the old-fashioned way - cruising neighborhoods in person to see what's available. In fact, that plain old For Sale sign remains one of … (3 comments)

tag line: Hyperbole in Mpls yard sign marketing - 08/30/07 11:01 AM
Edina Realty in Minneapolis MN announced that they are going to offer a voice, text and picture Hotline system using a rider on their yard signs.  They also announced that Edina Realty is the first in this area to offer it.  UNFORTUNATELY, this is not true.  Taggart Communications has been selling a voice text and picture messaging system both in Minnesota and nationally for 18 months. www.taggline.com
 
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tag line: Anyone know about SKY Sotheby's? - 08/24/07 09:37 AM
Anyone know how many cities SKY (see below) is serving?
On October 12, Brandyn Herbold opened the Minneapolis branch of her company, Sky Sotheby’s International Realty, with a posh champagne reception at the new Guthrie Theater. “It’s presence and world renowned reputation feels as special as the service and tradition that Sky Sotheby’s intends to bring to this community,” says Herbold. Her invite list included company CEOs and nonprofit board members. Apparently Minneapolis is not only in an era of boutique hotels but boutique real estate companies as well. But at a time when homes priced over $500,000 are on the market … (0 comments)

tag line: Using your yard sign for more effective marketing - 08/24/07 03:55 AM
Check out this article in Realtor.com. The TaggLine system whichoffers callers voice, text and picture messages is the most cost-effective and easy to use lead generation available today.
http://www.realtor.org/rmomag.NSF/pages/TechWatch200708?OpenDocument&WT.mc_t=LS082207&WT.mc_n=Sales
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Dennis Murray

Minneapolis, MN

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