networking: A Lesson I Wish I'd Learned Earlier - 06/30/16 04:26 AM
Debbie Reynolds has asked us to describe a lesson that we wish we had learned earlier in our careers. The hardest part of this contest was choosing just one.
When we first became Realtors, our broker gave us tons of training - Mike Ferry, Darryl Davis, David Knox - all kinds of video training. 
So we followed their advice and did what they said. We cold called. We knocked on doors. We farmed. We contacted FSBOs and expireds. 
And we struggled. 
It was months before our first listing and it wasn't a result of all of that prospecting. It was a referral from a friend.
A lightbulb … (6 comments)

networking: Organizing a Networking Event - 06/29/16 08:48 AM
Real estate professionals need to network. Aside from marketing to our sphere, networking is the biggest source of leads for our business.
Oftentimes, vendors will host networking events and invite real estate professionals. Many times, these are great ways to meet and greet other professionals that you may have reason to work with in the future as they are often attended by realtors, attorneys, inspectors, appraisers, mortgage brokers, title agents, stagers, photographers, home improvement specialists, environmental specialists, and a host of other specialized businesses that we need in our day to day job. 
We attended a fantastic networking event last night which had more … (3 comments)

networking: Yes Bartender, I'll Take Another Listing - 05/03/16 06:55 AM
Today, I was at a networking luncheon held at a public golf course.  There were about 40 business professionals in attendance, and the featured speaker was really interesting.  I met some new people and ran into a lot of familiar faces.  I certainly didn't go there expecting to get any business, but I knew I would have only two minutes to promote Team Zuhl, so I had to make it count!
After the event ended, I was making my way to the restroom.  The bartender (who was in the back of the room the entire time) said to me, "I really liked … (5 comments)

Thank you so much to Grant Schneider for writing this.  I had planned on writing a similar post and I probably still will!  It was a real pleasure speaking with Grant, he's very down to earth and I found out that he used to work in the town where Jean and I live!  Thanks!  Enjoy!
I have been following the blog of Wayne and Jean Marie Zuhl  They have some great posts covering the union county New Jersey area.  Wayne is a member of  BNI and he sent me an email asking if I know of any coaches that he could invite to … (5 comments)

networking: Following Up after a Networking Event - 09/14/15 08:46 AM
There's a pretty funny Seinfeld bit about a time when Jerry and Elaine go to pick up a rental car and they discover that there isn't a car available.
Jerry - I don't understand. Do you have my reservation?
Counter lady - Yes we do, but we've run out of cars.
Jerry - But the reservation keeps the car here. That's why you have the reservation.....So you know how to take the reservation but you don't know how to hold the reservation. And that's really the most important part of the reservation.
The same argument can be used for following up after a networking event. … (15 comments)

networking: Summer Marketing Revamp for Team Zuhl - 08/16/15 01:29 AM
How is 2015 treating you?
We're on pace to net just about the same as last year, which is fine, but a year end push might be the thing we need to show a little improvement. We've had a few deals fall through and things are a little sluggish. September always signals the beginning of a new school year to us, so it's a great time to begin implementing a new marketing plan. Debbie Reynolds ' challenge this month, Staying Ahead of the Crowd with Marketing, is a good place for us to start.
There are three areas where our marketing needs to improve:
Networking. At … (17 comments)

networking: Networking Like a Pro - A Book Review - 07/30/15 11:50 PM
Since networking is a big part of how we attract business, there are lots of networking books on our shelves. One of our favorites is Networking Like a Pro by Ivan Misner.
Ivan Misner is the founder of BNI, the world's largest business networking organization. In Networking Like a Pro, Misner outlines the strategies for successful networking and reminds us all that networking is a skill that needs to be honed over time. It's not about fast cash.
Networking success isn't measured necessarily by how many referrals one gets becuase a referral network can take years to build successfully. Instead, networking success can be measured … (8 comments)

networking: Do You Know How to Network? - 07/30/15 09:28 AM
Building a client base is hard work. Fortunately, there are many ways to do it:
Prospecting Referral from past client Networking We've found that a combination of all three is the best mix for us, but networking isn't a natural act for many people. When you're networking, there are rules that you need to follow in order to build relationships. If you follow the rules, you'll form connections that can serve you for years.
For more information on networking:
4 Easy Steps to a Great Elevator Speech The Wrong Way to Network Don't Network Like a Robot Cocktail Parties and Real Estate  

networking: Down Time? Don't go here! - 03/28/15 01:45 AM
Real Estate Down Time:
The inspector called and said he's going to be two hours late. You've finished with your 11:00 clients and have an hour to kill before the 3:00 clients.  You've got a closing at 2:30 but you're already done with your 10:00 appointment. So what's an agent to do?
Many agents we know will go to the office during this down time. They can catch up on filing, make a few phone calls, even write an Active Rain blog or two.
NO! Don't do it!
Let me explain. We love most of our office mates. They are interesting, fun, hard working, … (6 comments)

networking: Don't Network Like a Robot - 08/16/14 04:41 AM
When you meet and greet, don't be a robot.

Communicate your message about the service you provide, but do it in a way that really makes you stand out.Let your personality shine through. Be yourself. 
Networking and Referral Resources:
Cocktail parties
The Wrong Way to Network
5 Ways to get more referrals
4 Stpes to a Great Elevator Speech

networking: Going Up? - 07/31/14 04:00 AM
We're going to make a presumption here - that you want your business to increase. If that's not true, then this isn't the post for you. If it is true, then carry on.
The only way to increase your business is to get more clients. Duh. 
And the best way to get more clients is to tell more people what you do. Again, duh.
So it makes sense that you should spend a little time preparing a 2 minute advertisement that you can deliver whenever you find yourself in a situation where you could tell someone what you do … (6 comments)

networking: Touching your Sphere of Influence - 07/31/14 01:43 AM
Your Sphere of Influence is comprised of people you're friends with, people you're related to, people with whom you've done business, and people you hope to do business with. It also includes referral partners.
The best way to increase business isn't cold calling strangers. It's touching your Sphere of Influence. We aim for 8-10 times per year, about once every 6 weeks. 
But how do we "touch" them? Here are our tips and tricks for touching your Sphere:
Call them. Pick up the phone, maybe once every few months, and talk to them. Ask about the family, about the business. Offer … (32 comments)

networking: Thursday's Thought: Are you having a good time? - 04/03/14 09:14 AM

George Burns famously said "I'd rather be a failure at something I enjoy than a success at something I hate."
How are you doing today?
Whether you're succeeding or not, are you at least having fun?
It's certainly more fun to be successful than to fail, but there's a real benefit to enjoying yourself despite stumbling blocks. The benefit is that the more you enjoy it, the more you'll do it. And the more you do it, the better you'll be at it. 
So whether you're failing at networking, or prospecting, or following up with leads - enjoy the effort and … (5 comments)

networking: Get Ready to Take Off! - 12/13/13 11:32 PM
"Get going. Move forward. Aim High. Plan a takeoff. Don’t just sit on the runway and hope someone will come along and push the airplane. It simply won’t happen. Change your attitude and gain some altitude. Believe me, you’ll love it up here."
                                                                                - Donald Trump
Are you planning your takeoff?  To get your business in takeoff condition, there are a … (3 comments)

networking: If a blog falls in the woods and no one hears it..... - 11/05/13 07:01 AM
Is your blog getting read? Or is it like the proverbial tree that fell in the forest with no one to hear it?

If you go through the bother of writing a blog post and publishing it, you're just spinning your wheels if no one reads it. Here are our top 5 favorite ways to make sure that your blog post gets read:
1. Take advantage of the Rainmaker outside blog. Posts that are published for just the eyes of AR members are not without merit, but the number of readers for your posts will increase dramatically once you're a … (25 comments)

networking: The queen of hearts is always your best bet - 11/04/13 08:26 AM
Don't you draw the queen of diamonds, boy
She'll beat you if she's able.
You know the queen of hearts is always your best bet.
Which should a smart business person do to build their business - spend money or spend time?
Do you always buy the newest software or app that is sure to bring you new business?
We don't.
Sure, we know that we have to spend money to make money, but our first choice when it comes to working on our business is to spend time. 
We spend time building relationships, networking with like minded business people, contacting … (3 comments)

networking: Who do YOU think will get our referrals? - 07/18/13 11:40 PM

We attended a real estate "mixer" last night. Spent some quality time with our Hallmark family and also got to meet some of the vendor associates in the area. In particular, we met two mortgage reps.
One, let's call her Andrea, walked around our table a few times, looking as if she had misplaced something. Eventually, she cleared her throat and said, "I'm a mortgage rep. I don't know what you guys all do, but if you're interested, here are some of my business cards." And she placed four business cards on the table and walked away.

 The second … (6 comments)

networking: It's July - How's 2013 going for you? - 07/09/13 03:18 AM
Spring was crazy busy - the phone rang all day and all night, we had appointments nearly every day, and clients came out of the woodwork. Our current inventory is nearly double what it was at this point of 2012, and our closed sales for the first half of 2013 are about equal to our closed sales for all of 2012. 

Now we enter the doldrums of summer, where living is easy and the lemonade pours all day long.....

Or so one would think. Here at Hallmark Realtors, we're working double time, not just to complete the … (3 comments)

networking: 3 Ways To Find New Buyers - 06/27/13 12:19 AM
With the summer market booming all over the country, are you getting your share of the buyers? Here are the top 3 places to find buyers for your listings:

Referrals - If you're haven't been touching your Sphere of Influence weekly, then start now! Call 5-10 people a day and ask them who they know that is looking for a home. The more you build and nurture your sphere, the more referrals you will get. Open Houses - In our neighborhood, Open Houses on Sundays are attended pretty well, but Open Houses other days of the week are mostly ignored. … (0 comments)

networking: Local Networking Event - 04/23/13 12:25 AM
On Tuesday April 30th, the BNI Synapse Chapter will be hosting an evening mixer at Giovanna's in Plainfiled.  The mixer will run from 6:30pm till 8:30pm.  Food will be served, so bring your appetite and plenty of business cards!
The highlight of the evening will be a short talk presented by Beth Williams, Business Coach.  Beth is a coach and co-owner 

of Forward Focus.  
The BNI Synapse Chapter currently has 31 members and is looking to grow to more than 40 members.  So if you'd like to come out and have a fun evening of networking, some good food … (4 comments)

Wayne and Jean Marie Zuhl, The Last Names You'll Ever Need in Real Estate (Samsel & Associates) Rainmaker large

Wayne and Jean Marie Zuhl

The Last Names You'll Ever Need in Real Estate

Clark, NJ

More about me…

Samsel & Associates

Address: 68 Washington Street, Clark, NJ, 07066

Office: (908) 514-4105 x 5

Mobile: (908) 917-4189

Email Me

Musings from Union County, NJ




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