mobile web traffic: Google Warns: Un-Mobile Friendly Sites Will Lose Their Ranking - 01/27/15 03:20 AM
This just hit my desk this afternoon -- I will be going into this in depth but here is what I found out.
Google is making changes in its algorithm to ensure that websites will be able to deliver well on their SERPS, (search engine result pages).

Lets just look at a few of these:
FLASH - The big thing here is that Flash is pretty much over. There are alternatives to this kind of animation that are found on the Google development site. 
https://developers.google.com/web/fundamentals/look-and-feel/animations/animating-between-views
The idea here is that creating these animations are tedius. I would stick to video and slideshows.
https://developers.google.com/web/fundamentals/look-and-feel/animations/choosing-the-right-easing

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Ted Cantu (i Cantu Media LTD)

Ted Cantu

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