The Business of Home Staging

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Home Stager - Staging Diva / Six Elements Inc.
Articles of interest to home stagers and real estate agents to improve understanding of the business of home staging (or real estate staging, house fluffing as it's also called).

ARCHIVED BLOG POSTS

2011 

Even though I've been staging homes since 2002 and I'm well known, not everyone who calls me to discuss their staging project actually hires me. This is a reality of the business and one that you can't take personally. I know it is hard not to take this as a personal rejection, especially when th...
04/30/2011
Here are 5 warning signs that your home staging business is really a home staging hobby: No one else takes your home staging business seriously, and if you're painfully honest with yourself you might realize that you don't either (this is often a symptom of being too afraid to really "go for it")...
04/09/2011
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Debra Gould

The Staging Diva
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