home staging company: Tough Room to Stage - 10/16/09 03:18 AM
Linda Saavedra of Showhomes Tampa emailed me these photos she was really proud of today. This room, as is typical in Florida, had all white, even the white tile floor. Vacant, this is a harsh room and feels like an operating room. These rooms, very contemporary in nature, can be really difficult to stage. Take a look at what she did:

Here's the after and this home sold in 7 DAYS:

I love the cozy conversation grouping near the fireplace - this gives buyers the ability to visualize some real activities. The sea-grass rugs work really well in FL … (11 comments)

home staging company: Wow - Home Staging Sold this Home in 2 Weeks After 3 Years on Market - 10/08/09 12:32 AM
Townhouses and condos are hard to sell in tough markets. Unlike single family homes, townhouses and condos swing in price much more rapidly and in today's real estate market there is a glut of unsold inventory. unfortunatley for buyers, much of this inventory is vacant.
Cindy Montgomery emailed me some after photos of this townhouse in Hennepin County, MN that sold in two weeks after sitting on the market for a staggering 3 years:

 

That's a tough room to stage. Really tall ceilings, not much color to work with and an urban environment than has some noise. Add … (8 comments)

home staging company: Do you flikr? - 10/02/09 12:46 AM
We've been in Home Staging for almost three decades. When we started in the 1980s, home staging was unheard of and explaining what we did was a really conceptual sell for most people. The conventional wisdom went like this:
1. Most people have too much stuff and no place to put it
2. Reason #1 is why they are selling the home in the first place
3. People would prefer to see your home empty so it doesn't look so claustrophobic
This reasoning led to the conventional wisdom that a vacant home was easier to show and showed better because it … (3 comments)

home staging company: Home Staging Radio with Alice T Chan - 09/29/09 09:55 AM
Showhomes' Thomas Scott Guest Speaker on Home Staging Radio with Alice T Chan

'Join us as I interview Thomas Scott of Showhomes.com about Staging a home for a successful sales result. Thomas will share with us about very important factors that must be taken into consideration when selling a property, regardless of the price point. If you're even entertaining the idea of selling your home, you don't want to miss this interview. Listen as grill Thomas about the following and much, much more...: * Is there good news for homeowners today? Good news / bad news - there ARE buyers! … (0 comments)

home staging company: Couple Helps Distressed Homeowners - 09/28/09 11:06 AM
Carla and Jonathan Cheifetz recently opened a Showhomes franchise in Princeton, NJ after both lost their jobs and became frustrated with the lackluster job market. Jonathan, a former Wall Street executive and Carla, previously the director of a non-profit, both lost their jobs during the economic downturn of 2008. Both looked for new jobs for months before deciding to take their careers in a new direction.
“I was very impressed that Showhomes has been around for 23 years,” Carla says. “It’s an especially effective solution in our Northeast housing market, where many homeowners are incredibly frustrated because their properties have lingered … (7 comments)

home staging company: Home Stager Listed as Top Emerging Career in Down Market - 09/27/09 10:23 AM

This article was picked up by Reuters and CNBC last week - business is booming for Showhomes as Home Staging continues to deliver sales results for the Realtors and homeowners who use it:
September, 2009 - NASHVILLE, Tenn.--(BUSINESS WIRE)--While many formerly bright job sectors continue to shed jobs at a record rate, home staging has emerged from the rubble as a top career choice.
CareerBuilder and CNN recently ranked home stager as the No. 1 choice on their “Seven emerging jobs poised for growth” list. It may seem surprising that a real-estate related career is thriving in the current economic … (1 comments)

home staging company: Newly Staged in Elmhurst - 09/26/09 12:53 PM
On a trip to Chicago to visit our four Showhomes offices last week, I toured this beautiful $890k home in Elmhurst staged by Showhomes' Laura Johnson. This home, like most staged by Showhomes comes with a live-in home stager who takes care of the home and makes sure it is in show-to-sell condition when it is shown.
Laura amazed our office by staging this home within 24 hours of move-in. This is not a small home and every room in the home is fully staged. When I toured the home and shot these photos, all that remained was to hang some … (6 comments)

 
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