millennials: Owning A Home In The Millenium - 11/17/15 12:58 AM
Millennial Homeownership
November 17, 2015
Millennial homeownership is predicted to rise sharply within the next year or two. What does this mean and how should you prepare? It means that the homebuying process is finding ways to make homeownership accessible to a new generation at the same time millennials are finding the market worthy of investing in. Preparing for this shift in the market means appropriately understanding the new customer and being able to provide the tools they need for success. Constant communication is key as well as helping them understand the process and their options clearly. Millennials do a lot of research but … (2 comments)

millennials: A New Generation Of Home Buyers - 05/27/15 03:28 AM
Attracting a New Generation: Millennials
May 27, 2015
As the focus shifts, we all turn to watch the millennials and how they affect and engage with the housing market. It is important to understand how different this generation is from previous generations in order to adjust the traditional way of marketing and selling a mortgage loan. The focus should be on learning how to appropriately appeal to this new target audience and implementing practices that keep you in the game. Millennials are changing the way things are done, altering perceptions on how buying a home has been traditionally handled, and shaking up the … (0 comments)